Raadaa is a platform for individuals, authors and organizations - including publishing houses to publish, share and monetize both small and large contents, books, articles, research papers, magazines, blog and newspaper content. The company's mission is to accelerate access to research, information and knowledge sharing all over the world by giving authors the power to instantly earn money from their works by monetizing it on our platform and allowing everyone to read for free. On Raadaa, authors can monitor the consumption of their content and the discussions raised, as well as view their impact, based on the ratings and reviews they get. They can also share with fellow authors and participate in peer reviews. Asides these, the biggest advantage to authors on this platform is the fact that they can instanltly monetize and earn monthly revenue on their content.
Job Summary
- We are seeking a highly motivated and skilled Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing and implementing digital marketing strategies to increase brand awareness, drive traffic, and generate leads.
- This role requires a combination of creativity, analytical skills, and technical expertise in various digital marketing channels.
Responsibilities
- Develop and execute digital marketing campaigns across various channels such as social media, email, search engines, and display advertising.
- Conduct market research to identify target audiences and evaluate competitors' strategies.
- Create engaging content for digital platforms including social media posts, blogs, and email newsletters.
- Optimize website and landing pages for search engines (SEO) and user experience (UX).
- Analyze campaign performance using digital analytics tools and adjust strategies as needed to achieve KPIs.
- Collaborate with cross-functional teams including design, content, and sales to ensure alignment of marketing efforts.
- Stay updated with industry trends and best practices in digital marketing to drive innovation and continuous improvement.
Requirements
- Bachelor's Degree in Marketing, Communications, or related field.
- Proven experience in digital marketing with a focus on strategy development and implementation.
- Proficiency in digital marketing tools such as Google Analytics, SEO tools, and social media management platforms.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work effectively in a fast-paced, collaborative environment.
Benefits
- Competitive salary based on experience and qualifications.
- Flexible work schedule and remote work options.
- Opportunities for professional development and growth.
- Dynamic and inclusive work culture with a focus on work-life balance.
Method of Application
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