Reposebay is a boutique recruitment company serving both micro employers and SMEs with customized solutions and human capital growth strategies. Her career advisory specialty services have impacted over 3000+ job seekers.
Job Description
- Develop and execute comprehensive digital marketing campaigns across various channels, including website, social media, email, SEO, and content marketing, to promote our travel products and services.
- Create a content calendar with travel content for corporate clients.
- Identify partnerships with corporate organizations for IG live and LinkedIn.
- Conduct market research to identify target audience preferences, industry trends, and competitor analysis, and utilize insights to optimize marketing strategies.
- Optimize website content and landing pages to improve search engine rankings, organic traffic, and conversion rates.
- Plan and manage paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and other relevant channels to increase brand visibility and reach targeted audiences.
- Implement social media marketing initiatives to enhance brand awareness, engagement, and followership on platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Utilize email marketing tools to create and implement effective email campaigns, newsletters, and automated workflows that drive customer engagement and lead generation.
- Monitor and analyze key performance metrics, including website traffic, conversion rates, click-through rates, cost per acquisition, and ROI, to track campaign effectiveness and make data-driven recommendations for optimization.
- Collaborate with cross-functional teams, including designers, content creators, and developers, to create captivating digital assets aligned with marketing objectives.
- Stay updated on industry trends, emerging technologies, and digital marketing best practices to ensure our travel company remains competitive and innovative.
- Develop high-quality, engaging, and SEO-friendly content for various channels, including website pages, blog articles, social media posts, email campaigns, and marketing collateral.
- Conduct thorough research on travel-related topics, trends, and destinations to produce informative and captivating content that resonates with our target audience.
- Ensure all content is optimized for search engines, follows brand guidelines, and maintains a consistent tone and style.
- Collaborate with internal stakeholders to gather input, insights, and feedback to shape content ideas and ensure accuracy and alignment with brand messaging.
- Edit and proofread content for grammar, style, and tone consistency, ensuring it is error-free and meets our high-quality standards.
- Monitor content performance, engagement metrics, and user feedback to refine content strategies and continuously improve content effectiveness.
- Stay informed about industry trends, customer preferences, and emerging content formats to bring innovation and creativity to our content offerings.
Requirements
- Interested candidates should possess a Bachelor's Degree in relevant fields.
Method of Application
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