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Digital Marketer at Sterling Asset Managements & Trustees Ltd

Sterling Asset Managements & Trustees LtdLagos, Nigeria Digital Marketing
Full Time
Associated Asset Managers Limited (AAML) was licensed in June 2006 as a wholly owned subsidiary of Associated Discount House who recently divested, based on the CBN’s directives We execute trades on behalf of our clients on the floor of The Nigerian Stock Exchange and ensure that their investment objectives are met.

Job Summary

  • Lead the development and execution of innovative digital marketing strategies to drive customer acquisition, engagement, and retention. collaborate with cross-functional teams to achieve business objectives.

Key Responsibilities

  • Digital Marketing Strategy: Develop and implement comprehensive digital marketing plans, aligned with business goals.
  • Team Management: Lead, mentor, and grow a high-performing digital marketing team.
  • Channel Management: Oversee and optimize digital marketing channels, including:
  • Social Media
  • Email Marketing
  • Search Engine Optimization (SEO)
  • Pay-Per-Click (PPC) Advertising
  • Content Marketing
  • Influencer Marketing
  • Campaign Execution:Plan, execute, and measure digital marketing campaigns across channels.
  • Analytics and Reporting:Track, analyze, and report on digital marketing performance metrics.
  • Budget Management:Manage digital marketing budgets and resources effectively.
  • Collaboration:Work closely with Product, Sales, and Customer Experience teams to align digital marketing efforts.
  • Stay Up-to-Date:Keep current with industry trends, best practices, and emerging technologies.

Requirements

  • Education: Bachelor's degree in Marketing, Business, or related field.
  • Experience: Minimum 5 years of digital marketing experience, with at least 2 years in a leadership role.

Skills:

  • Strong understanding of digital marketing channels and strategies.
  • Excellent leadership, communication, and project management skills.
  • Experience with marketing automation platforms and analytics tools.
  • Ability to think creatively and outside the box.

Certifications:

  • Google Analytics Certification
  • HubSpot Inbound Marketing Certification
  • Facebook Blueprint Certification

Method of Application

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