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Digital Marketing Manager at Jobrole Consulting Limited

Jobrole Consulting LimitedLagos, Nigeria Digital Marketing
Full Time
Jobrole Consulting Limited is a Talent Management Company that offers innovative talent and business solutions to drive performance and acceleration. Our focus is to develop and implement new ideas and strategies for Organizations to enhance their business processes and growth. The depth of our expertise is defined by a carefully selected pool of consultants who ensure that we continue to be the firm of choice to our growing list of discerning clienteles.

  • The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement – Instagram, Facebook, Google/ GoogleMyBusiness, TikTok, WhatsApp, Snapchat, Pinterest, Radio, Company website, etc…
  • As a representative of our brand, you will actively participate in relevant conversations, gently promoting our products/services while providing support to existing and potential customers.
  • Your expertise in social media marketing generally, and Ai, will be essential in achieving our goals and establishing strong brand connections.

Responsibilities/ Job Description:

  • Build and execute social media marketing strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
  • Create, generate, edit, publish and share daily, engaging content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
  • Set up and optimize company pages within each platform to increase the visibility of company’s brand and social content.
  • Engage our audience and effectively moderate all user-generated content in line with the moderation policy for each community, and in consultation with relevant company key personnel.
  • Create editorial calendars and syndication schedules.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
  • Collaborate with Company Management and other departments (customer relations, sales, etc.) to manage reputation, identify key players and coordinate actions.

Requirements and skills:

  • Proven working experience in social media marketing or as a Digital Media Specialist
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CRO and SEO.
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer-oriented with good multitasking and organizational ability
  • Fluency in English
  • Working, demonstrable knowledge of Ai Apps and tools and their applications to Social Media Marketing
  • Minimum educational requirements: - B.Sc. or B.A. in Communications, Marketing, Business, New Media or Public Relations plus Minimum of 6 Credits at Secondary School Graduation level. Degree must have been obtained through physical attendance at a notable tertiary institution.
  • Demonstrable working knowledge of photography and Videography and photo-editing. As part of this job, successful candidate would be handling occasional photoshoots of our paints production, paints application processes, finished jobs, workshops, etc.
  • Passion for photography

Method of Application

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