Incorporated in 1998, we have, through strategic initiatives, revolutionized land transportation in Nigeria. A proudly Nigerian enterprise, our mission to excel is a classic story of humble beginnings. From what could pass for a car shed in Uselu, our ultra-modern terminals now dot Nigeria's travel land-scape.
Responsibilities
- Create high quality marketing and communications content from concept through delivery that promote GIGM’s brand, Mission and Vision priorities
- Develop engaging multi-channel content to support impactful campaigns.
- Be an effective team player who will be in the weeds of priority projects to ensure successful activation through careful project planning, execution, and monitoring
- Establish best practices for marketing program execution, including defining project scopes, outlining deliverables, timelines, and execution efforts
- Collaborate with the Marketing and Communications team to identify new and promising opportunities to drive greater supporter engagement within propriety projects
- Devise and execute marketing campaigns to drive/improve quantifiable business metrics through innovative and pace-setting initiatives and ideas. These metrics include consumer demand (sales), customer satisfaction, brand strength
- Manage the administration of the company’s website and all social media pages, ensuring correctness and brand consistency of information thereon.
- Respond to inquiries and attend to press releases with management approval.
- Brainstorm and develop ideas for effective brand value enhancement.
- Work with other team members to develop, organise and manage company events, including KSS (Knowledge Sharing Session), TGIF (Thank God Its Friday), periodic employee bonding programs, CSR initiatives etc.
- Translate company business objectives into creative and executable corporate communications strategies and programs.
- Work with the Admin team to produce company-branded collaterals and corporate gift items, including identification and negotiation with relevant vendors, suppliers, stakeholders, and business partners.
- Demonstrate strong judgment in understanding key trends and news elements to develop a successful PR program with proactive and responsive media relations activities.
- Work with the Sales team to develop and implement marketing strategies and programs to promote the branding as well as products and services of the company.
- Maintain a rigorous and consistent approach to branding, messaging, content, quality, and general look and feel throughout communications and external messaging (touchpoints).
Requirements
- Interested candidates should possess a Bachelor's Degree with at least 7 years experience.
Method of Application
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