Lopterra leaders empower the business by investing in experienced professionals skilled to provide the core of our services, with a leadership influence that lies in the commitment to build strong, trustworthy relationships with our clients, candidates and amongst colleagues. Our team is widely recognised for their excellent service, professionalism and unmatched training services. As a team, we remain focused on the goal to continue being among Africa's top specialist Human Capital Resource company, thereby influencing our clients' bottom line positively and changing the lives of our clients and candidates.
Job Description
- Our client seeks to hire a social media officer with great time management and multi-tasking skills, to formulate strategies to build a lasting connection with customers on different social media platforms with the intention of driving sales, promote brand awareness, and expand market reach for power products within the designated regions.
Responsibilities
- Creation and execution of social media marketing campaigns to drive sales and product awareness; Developing engaging and product-based contents on all platforms
- Knowledge of social media platforms and analytics tools(ig, fb, meta business suite, google analytics, etc)
- Planning and scheduling posts using social media management tools; Monitoring social media metrics, analysing performance, and preparing reports to assess the effectiveness of social media strategies
- Run social media ads campaigns, monitor performance and optimise for best results
- Plan and schedule social media calendars ensuring consistent and relevant content
- Identify trends and opportunities for growth based on social media analytics.
- Liaise with other departments to align social media strategies with overall brand objectives
- Interacting with followers and responding to comments, messages, e-mails, phone calls and other inquiries professionally to maintain a positive online presence.
- Website (wordpress) maintenance to make uploads and update website regularly.
Qualifications and Skills
- Bachelor's Degree / HND in any related field.
- Minimum of 2 years experience on a social media/digital marketer role with experience in maintaining websites
- Strong knowledge in the usage of social media platforms and analytics tools
- Strong analytical skills with the ability to interpret data and derive actionable insights
- Ability to work independently and collaboratively
- Strong organisational and time management skills, with the ability to meet tight schedules.
- Excellent communication, writing and interpersonal skills
- Proximity to location is an added advantage.
Method of Application
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