As we continue to expand our digital presence, we are seeking a dynamic and experienced Digital Marketer/Traffic Acquisition Manager to join our team.
Responsibilities
Develop and execute digital marketing campaigns to promote content across various platforms including social media, websites, and email newsletters.
Collaborate with content creators to optimize content for digital distribution and audience engagement.
Monitor and analyze key performance metrics to evaluate the effectiveness of marketing campaigns and make data-driven recommendations for improvement.
Stay up-to-date with industry trends and best practices in digital publishing and marketing to ensure our strategies remain innovative and competitive.
Build and maintain relationships with external partners and influencers to expand our reach and visibility in the digital space.
Requirements
Proven experience in digital marketing, preferably in the media industry.
Strong understanding of digital media platforms including social media, content management systems, and email marketing tools.
Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
Analytical mindset with the ability to interpret data and draw actionable insights to optimize marketing strategies.
Creative thinking and problem-solving skills with a passion for storytelling and engaging content.