GlobalProfilers provide a wide range of recruitment and selection services to companies in Africa. We recruit across wide range of sectors and professions in entire African region. Finding it takes specialized market knowledge combined with a genuine understanding of individual cultures & local requirements. Our team of experienced local and international recruitment professionals has deep understanding of different african markets and providing quality placements in multiple industries. We have a dedicated and growing team of skilled personnel to acquire talent for Locals but also, Expatriates & Repatriates. GlobalProfilers's primary activity is to serve clients with a combination of specialized skills perfected to match their talent need. Our aim is to support and participate in the growth and development of our clients in Africa. Our success relies on our commitment, tenacity and desire to get-it-right the first time.
Position Overview
PR/Marketing Officer – Responsible for managing the image and reputation of a company. They influence opinions and behaviour, both internally and externally, through various communication channels, including websites, social media, press coverage and more.
Key Responsibilities
The PR/Marketing officer responsibilities include:
- Create digital content that increases customer engagement and enhances the company’s online brand
- Manage the Company’s websites and ensure that they are all up to date on all the key activities are recorded (create and upload images for the organization's website)
- Manage the Company’s corporate communications
- Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
- Develop and integrate marketing content strategies
- Keep up to date with current digital trends
- Keep up to date with the Company’s industry/market developments
- • Manage and develop the contact database and assist with lead-generation activities
- • Develop a project planning schedule with team input; create content for social media, cost estimates for ads, budget for influencers
- Organize regular meetings; ensure efficient communication with all the different specialties of the company.
- The role of a marketing and PR Officer may involve the following duties:
- Planning and carrying out PR campaigns and strategy.
- Monitoring the public and media’s opinion of your client or employer.
- Writing and editing:
- Press releases;
- Leaflets;
- Brochures;
- Speeches;
- Newsletters
- Websites;
- And social media contents
- Constantly visit and communicate with clients on hospital facilities and updates.
- Execute monthly promotion plans with clear KPI.
- Responsible in organizing and coordinating programs/ Symposium and Clinical Grand Round and events involving the Hospital’s consultants and coordinate closely with Medical Affairs on the program.
- Organize and coordinate any off-site health talks involving the Hospital Consultants at the operations premises for their staff, agents and clients.
- Assist to formulate, organize and implement sales & marketing strategies in order to increase the company’s sales and market share.
Method of Application
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