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Overview
- As a Social Media Assistant, you will play a crucial role in enhancing our brand presence and engagement across various social media platforms.
- You will assist in the development and implementation of marketing strategies, create compelling content, and analyse campaign performance to drive growth and achieve marketing objectives.
Key Duties
- Assist in developing and executing social media strategies to increase brand awareness, engagement, and conversions.
- Create engaging and high-quality content for social media posts, including graphics, videos, and written copy.
- Manage and maintain social media profiles and pages, including scheduling and publishing content, monitoring comments, and engaging with followers.
- Conduct research on industry trends, competitor activities, and audience preferences to inform content creation and strategy development.
- Assist in managing paid advertising campaigns on social media platforms, including budget allocation, ad creation, and performance tracking.
- Monitor key performance indicators (KPIs) and metrics to analyse campaign effectiveness and identify areas for improvement.
- Collaborate with internal teams, including marketing, design, and sales, to coordinate marketing initiatives and ensure brand consistency across all channels.
- Stay up-to-date with the latest trends and best practices in social media, and proactively suggest new ideas and strategies.
Requirements
- Bachelor's Degree in Marketing, Communications, or a related field.
- Proven experience in social media management.
- Strong understanding of social media platforms and content creation tools.
- Excellent written and verbal communication skills, with a creative flair for crafting engaging content.
- Analytical mindset with the ability to interpret data and metrics to drive decision-making.
- Ability to multitask, prioritize tasks, and work efficiently in a fast-paced environment.
- Strong attention to detail and organizational skills.
- Enthusiasm for staying current with social media trends, technologies, and best practices.
- Positive attitude, team player, and willingness to learn and adapt in a dynamic work environment.
Method of Application
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