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Social Media/Digital Marketing Specialist at Dunn & Braxton

Dunn & BraxtonLagos, Nigeria Digital Marketing
Full Time
We are a team of professionals with a combined experience of over 50 years, dedicated to helping our clients advance their cause.

  • The ideal candidate will have a solid understanding of social media platforms, digital marketing strategies, and be passionate about driving business growth through digital channels.

Key Responsibilities:

  • Develop and implement effective social media strategies to enhance brand visibility and engagement.
  • Manage day-to-day social media activities across platforms (Instagram, Facebook, TikTok, LinkedIn, Twitter).
  • Create high-quality, creative content (graphics, videos, and copy) that aligns with the brand voice.
  • Run paid ad campaigns (Facebook Ads, Instagram Ads, Google Ads) to generate leads and boost conversions.
  • Monitor and analyze digital marketing performance using analytics tools and provide actionable insights.
  • Engage with online communities, respond to comments/messages, and foster brand loyalty.
  • Stay updated on industry trends, best practices, and algorithm changes to optimize content performance.
  • Collaborate with other departments to align marketing efforts with business goals.
  • To organize and manage websites to increase traffic for sales.

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field is a plus.
  • 2-3 years of proven experience in social media management and digital marketing.
  • Strong knowledge of social media platforms, tools, and analytics.
  • Experience in creating and managing paid ad campaigns.
  • Creative content creation skills (graphic design, video editing, and copywriting).
  • Excellent communication and interpersonal skills.
  • Ability to work independently and meet deadlines.

Method of Application

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