PWAN Stars is a property development and management company founded on the premise of reducing the housing gap in Nigeria, by providing its citizens with comfortable yet affordable residential and commercial real estate solutions. The company was birthed with the union of mind of several professionals within and outside the real estate industry.
Role Overview
- The Social Media Expert Manager will be responsible for developing, implementing, and managing the company’s social media strategy to increase brand awareness, engagement, lead generation, and overall digital growth.
- We are looking for someone very smart, strategic, proactive, data-driven, and highly creative — someone who understands trends, algorithms, and audience behavior deeply.
Key Responsibilities
- Develop and execute a comprehensive social media strategy aligned with company goals.
- Manage all company social media platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube, etc.).
- Create engaging, high-quality content (graphics, videos, reels, captions).
- Plan and manage content calendars.
- Monitor analytics and generate performance reports with actionable insights.
- Run and optimize paid social media campaigns.
- Grow online community engagement and brand visibility.
- Track trends and adapt strategies quickly to maintain relevance.
- Collaborate with marketing, sales, and leadership teams to drive campaigns.
- Manage brand reputation across all digital platforms.
Requirements
- Minimum of 5 years proven experience in Social Media Management or Digital Marketing.
- Strong understanding of social media algorithms, paid ads, and performance analytics.
- Highly intelligent, creative, and strategic thinker.
- Strong copywriting and content creation skills.
- Proficiency in design tools (Canva, Adobe Suite, etc.) and video editing tools.
- Strong analytical skills and ability to interpret data.
- Excellent communication and presentation skills.
- Must be able to work onsite in Lagos.
- Experience in real estate or network marketing is an added advantage.
Method of Application
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