Social Media Manager at Abbey Mortgage Bank Plc

Abbey Mortgage Bank PlcLagos, Nigeria Digital Marketing

Full Time

Home ownership is a priority for most Nigerians. However, the accessibility has remained a dream for a significant proportion of the population due to limited sources of suitable financing and limited access to affordable housing. Abbey Mortgage Bank Plc is offering through its involvement in the housing and mortgage sectors to make this dream a reality. Abbey Mortgage Bank Plc is the premier, largest and most profitable, non-aligned Primary Mortgage Bank in Nigeria. Abbey is one of the seven national Primary Mortgage Banks (PMB) licensed by the Central Bank of Nigeria and Federal Mortgage Bank of Nigeria (FMBN). The recent recapitalization exercise saw the down size from 105 mortgage banks to only 34 now surviving. We not only emerged successfully capitalized but one of the few that also met our National obligation as well as amongst the public liability companies. Abbey Mortgage Bank Plc focuses on providing economical housing units for interested home seekers/developers/cooperatives who desire a well-structured mortgage offer. Further to this, we also keep our customers abreast with financial activities as well as provide high quality customer service.

The Social Media Manager is responsible for developing, implementing. and managing social media strategies to increase brand awareness. drive engagement, and support marketing Objectives.
This role involves content creation, performance analysis, and staying updated on social media trends to ensure the brand remains relevant and competitive.

Qualification:

Bachelors degree in Mass Communications, Marketing or a related field.
2 Years proven experience managing social media accounts
Strong writing, editing, and creative skills. proficiency in social media management tools (e.g. Hootsuite, Buffer) and analytics platforms (e.g„ Coogle Analytics, Meta Business Suite).
Experience With social media advertising (e.g„ Facebcx)k Ads, LinkedIn Ads).

Key Competencies:

Excellent understanding of social media platforms and their best practices.
Strong analytical skills and data-driven decision-making abilities.
Creativity and innovation in content and campaign development.
Strong organizational and multitasking skills to manage multiple platforms and campaigns.