We are one of the best players in the Nigerian logistics market. At DGL Limited, we grow our clients' businesses by listening to and understanding their needs, hence partnering with them to achieve their goals. We link manufacturers with numerous customers in over 100 cities and villages across Nigeria, getting their products to them seamlessly and rapidly. We have a precise customer-focused strategy that addresses our customers' supply chain requirements seamlessly.
Location: Lagos
Description
- Social Media Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.
- Social Media Managers are responsible for creating original text and video content, managing posts and responding to followers. Social Media Managers manage brand image on social media in a cohesive way to achieve marketing goals.
Duties and Responsibilities
Social Media Manager job description should contain a variety of functions and roles including:
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
Requirements
Social Media Manager job description should include these common skills and qualifications:
- B.Sc Degree in Marketing or relevant field
- Proven work experience as a Social media manager
- Knowledge of online marketing channels
- Excellent communication skills
- Analytical and multitasking skills
- Hands on experience in content management
- Excellent copywriting skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
Method of Application
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