Mactavis Digital is a digital agency in Lagos, Nigeria. We specialize in creating all things web. Our core competencies are: web application design and development, content curation and production, mobile app development, social media management, search engine optimization, and internet marketing.
As a Social Media Manager, you will be responsible for creating engaging content, managing posts, and responding to followers across our social media accounts. You will manage our online company image in a cohesive way to achieve our marketing goals.
To be successful in this role, you need to be up-to-date with the latest digital technologies and social media trends, have excellent communication skills, and be able to express our company’s views creatively.
Location: Lagos (must stay around Surulere/Yaba/Ikeja axis)
Experience Level: Junior
Minimum Qualification: Bachelor’s degree in Marketing or related field
Responsibilities
- Create, share, and manage engaging content in different formats (e.g. text, images, videos)
- Design and implement social media strategy to align with business goals
- Monitor, analyze, and report effectiveness of all social media campaigns
- Grow and maintain our social media presence
- Monitor SEO and user engagement and suggest content optimization strategies
- Collaborate with other teams to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g., Cover images, profile pictures, layouts, etc)
- Research current benchmark trends and audience preferences
- Stay up to date with latest social media best practices and technologies
Requirements and Skills
- 1-2 years’ experience in Social Media Management or a related role
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Ability to deliver creative content (text, image and video)
- Ability to use at least one design tool effectively (e.g., Canva)
- Familiarity with video editing software (e.g CapCut)
- Hands on experience in content management
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Strong analytical skills and data-driven thinking
- Excellent copywriting and communication skills
- High attention to detail and organizational skill
Method of Application
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