Our client is seeking a creative and strategic Social Media Manager to enhance our online presence and engage with our audience.
The ideal candidate will have a passion for storytelling, a deep understanding of social media trends, and the ability to connect with diverse communities.
Key Responsibilities
Develop and execute social media strategies aligned with the bank's mission and goals.
Create, schedule, and publish engaging content (text, images, videos) across platforms like Facebook, Instagram, Twitter, and LinkedIn.
Monitor and respond to comments, messages, and reviews to foster community engagement.
Analyze performance metrics and generate reports to optimize campaigns.
Collaborate with marketing and customer service teams to ensure consistent messaging.
Stay updated on social media trends and emerging platforms relevant to the financial sector.
Qualifications
Proven experience as a Social Media Manager or similar role, preferably in the financial services sector.
Proficiency in social media management tools (e.g., Hootsuite, Buffer).
Strong writing, editing, and storytelling skills.
Analytical mindset with the ability to interpret data and metrics.
