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Social Media Specialist / Content Writer at Marsand Bespoke Joinery Limited

Marsand Bespoke Joinery LimitedLagos, Nigeria Digital Marketing
Full Time
Marsand Bespoke Joinery Limited is a Bespoke furniture company that specialises on ready made to fit into measured kitchens and wardrobes.

About the Role

  • We are seeking a creative, organised, and digitally skilled Social Media Specialist & Content Writer to manage our online presence across all platforms. The ideal candidate will create engaging content, grow our audience, and strengthen the company’s brand identity.
  • This role requires someone who understands social media trends, storytelling, and effective online communication.

Key Responsibilities
Content Creation:

  • Develop compelling written content for social media, websites, blogs, email newsletters, and promotional materials.
  • Create captions, scripts, taglines, and storytelling content tailored to each platform.
  • Work with graphic designers and photographers to produce high-quality visual content.

Social Media Management:

  • Manage daily posting on platforms such as Instagram, Facebook, TikTok, LinkedIn, and X.
  • Plan monthly content calendars to align with marketing goals and campaigns.
  • Respond to comments, messages, and audience inquiries promptly and professionally.

Brand Awareness & Growth:

  • Increase online visibility and followers through organic engagement, content consistency, and trend utilisation.
  • Research competitors and industry trends to ensure the company remains relevant and competitive.
  • Maintain a consistent brand voice across all digital channels.

Analytics & Reporting:

  • Track performance metrics such as reach, engagement, impressions, and conversions.
  • Prepare weekly or monthly social media reports for management review.
  • Recommend improvements based on data insights.

Campaign Development:

  • Assist in planning and executing marketing campaigns, promotions, and product launches.
  • Write content for adverts and paid promotions where necessary.
  • Support overall brand communication efforts.

Qualifications

  • Interested candidates should possess a Bachelor's Degree with 5-10 years experience.

Skills & Competencies:

  • Excellent writing, editing, and storytelling skills.
  • Strong understanding of all major social media platforms and their algorithms.
  • Ability to generate fresh ideas and adapt to trends quickly.
  • Basic knowledge of design tools (Canva, CapCut, or similar).
  • Strong organisational and time-management abilities.
  • Ability to work independently and meet deadlines.
  • Creativity, attention to detail, and a sense of branding.

Method of Application

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