Dayola Property and Development Company was established as a private enterprise in 1999 and was incorporated in 2008. The principal activities of the company include Real Estate Development, Property Trading and Strategic Real Estate Advisory Services. With intent on improving returns on asset employed by investment in real estate sector of emerging markets. Moving into the future, Dayola Property remains extremely focused on being the premier developer of choice in Nigeria and sub Saharan region delivering sustainable earnings to it’s investors. These earnings will come from developing lifestyle homes, residential townships and other large scale developments in Nigeria and across, unlocking value from its commercial property portfolio and growing fee based incomes from property fund management.
Responsibilities
Branding:
- Maintain consistent brand messaging across all channels (online and offline)
- Draft press releases, announcements and promotional materials for brand visibility
- Plan and promote real estate open houses, webinars, virtual property tours and exhibition
- Coordinate event branding, invitations and digital amplification strategies
- Monitor social media trends and leverage them creatively to boost brand engagement
- Oversee the company’s website, ensuring it remains updated with new listings, blogs and SEO best practices
- Build and nurture relationships with media houses and property listing platforms
Communication:
- Develop email marketing campaigns for newsletter, promotions and property updates
- Design and disseminate key messages through various channels like social media, newsletter
- Monitor and analyze communication metrics and feedback
- Monitor social media conversations, respond to inquiries and address any issues promptly
- Manage the company’s social media profiles (Instagram, Facebook, LinkedIn, Tiktok) with daily /weekly content calendar
Marketing:
- Develop and implement targeted digital marketing campaigns across social media, email, search engines and property listing platforms
- Manage and optimize paid advertising campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, property-specific ad networks)
- Track, analyse and report on digital performance metrics (leads generated, CTR, Conversions, etc.,) and optimize for better ROI
- Write clear, persuasive marketing copy for listings, campaigns, websites and brochures
- Support the sales team with marketing collaterals and targeted communications to drive client conversion
- Coordinate property photoshoots, virtual tours and video marketing efforts
- Create and curate engaging content for digital channels, property showcases, client testimonials, market insights, blogs, newsletters and videos
Requirements
- Candidates should possess a Bachelor's Degree with 3 - 7 years of work experience.
Method of Application
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