At FMR Agency we have unique and creative solutions that meet the clients expectations not only by realizing the clients business objectives, but particularly by our strict adherence to the ethical principles of public relations, we always search for opportunities beyond the agreed communications and the business objectives, we address special needs in other to find unique and tailored solutions through creative approaches.
Job Description
- Formulate brand’s long-term strategy to effectively reach customers
- Responsible for 360degree marketing communications plan & tactics covering ATL, BTL, Digital and Influencer marketing
- Oversees the brand’s marketing life cycle
- Manages day-to-day progress of product marketing planning and execution
- Maintains brand integrity across product lines, advertising,digital ` and all other internal and external communication as it pertains to assigned brand
- Collaborates with a wide variety of functional areas such as sales, editorial, marketing, design, and operations to execute specific marketing plans
- Conducts market research and identifies and tracks market trends
- Define and manage the brand’s advertising and promotion strategies
- Closely monitor and analyze sales volumes, market share trends and general market drivers
- Advise management of competitive pricing, promotions, sales trends and other competitive activity as well as a reasonable action plan
- Ensure all sales team members are well trained and knowledgeable about brand
- Provide monthly brand reports & updates to management
Method of Application
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