VISION To be a well admired pan-African conglomerate MISSION To be a world class conglomerate Our Core Values Team Work and collaboration We are part of a team committed to working together across companies. Only by sharing ideas, technologies and talents can the Group achieve and sustain profitable growth Keeping Commitment We believe that following through on promises is the best way to maintain credibility with colleagues, employees and customers Continuous Improvement We are committed to getting better every day in all we do, as individuals and as teams. By better understanding customers, their expectations and continuously working to innovate and improve products, services and processes, we will become the best. Respect and fairness We appreciate our diversity and differences in opinions and believe that respect - for our colleagues, customers, partners and all those with whom we interact - is essential to productive business relationships. Bold We are undaunted by tough challenges, realistic about what is possible, optimistic about seizing opportunities. We have the courage to say what we think is right, the integrity to stick to our principles and the tenacity to see it through.
Purpose of Job
- The Brand Manager has the responsibility for ensuring the achievement of the company’s market share, brand equity, gross margin, brand awareness and penetration.
Functionally reports to: Director, Fountain Head, SBU
Duties & Responsibilities
- Ensure achievement of agreed sales volumes and gross margin on the product group
- Facilitate the achievement of planned market share, profitability, awareness, and penetration to sustain market leadership
- Carry out the efficient deployment of agreed brands spend to achieve agreed level of profitability and brand equity
- Manage and motivate the team to increase their confidence level of vibrancy necessary to drive innovation
- Ensure the achievement of designated brand image and equity in the marketplace to sustain competitive superiority
- Facilitate the availability of agreed products and stock keeping units (SKUs) to avoid stock out, while minimize faking of any pack sizes
Job Requirements & Person Specifications
- Bachelors degree in a related discipline
- 5+ years' of experience out of which minimum should be 3 Years in Brand Management and 2 must have been in Sales with responsibility for Channel Management
- MBA Marketing would be an advantage
- Data driven, proficient with Microsoft Office Suites and able to develop insights for data
- Comfortable with traveling to different parts of the country
- Strong organizational skills to keep track of brand details
Method of Application
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