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Branding Specialist at ASL Contractors

ASL ContractorsLagos, Nigeria Digital Marketing
Full Time

Job Details

  • Responsible for delivering the overall company brand objectives and strategies; ensuring brand growth
  • Monitors market trends and oversees advertising activities to ensure the right message is delivered for their product or service.
  • Oversee the Print media activities of the company.
  • Manage our brand ambassadors, advertorials, social media pages, and all commercials.
  • Researching consumer markets, monitoring market trends, and identifying potential areas in which the company can make sales and generate more income.
  • Generating names for new and existing products and services, coming up with ideas for new designs and projects.
  • Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, and road shows, liaise with art designers, copywriters, media buyers, and printers
  • Supervising the sign-off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
  • Co-coordinating the launch program of products.
  • Assisting with product development, pricing, and new product launches as well as developing new business opportunities
  • Competitor and customer insights analysis
  • Working to ensure that a consistent, desirable message is conveyed through the company's communications channels.
  • Working with the IT department to ensure that company websites are maintained and updated with appropriate information
  • Assisting with content development and management.
  • Develop and implement brand plans and strategies.
  • Promote brand growth and expansion.
  • Should be highly creative and have the ability to produce innovative and original ideas.
  • Should have general and in-depth knowledge of the real estate market terrain to keep up to date with customer trends, as well as try to predict future trends.

JOB REQUIREMENT

  • Minimum of Bachelor’s Degree (Second class Upper) in Marketing, Communication, or other related fields of study.
  • Proven 7-10 years of working experience as a brand manager with a proven track record of delivering excellently.
  • Expertise in marketing and communication.
  • Familiarity with rules, regulations, industry best practices, and performance standards.
  • Should Have Decision-making ability and leadership skills.
  • Should possess excellent verbal and writing skills.
  • Prior Experience working with real estate companies will be an added advantage
  • Preferably female

Salary N300,000 – N500,000

Method of Application

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