Content Manager, Marketing at British Council

The British Council is the United Kingdom’s international organisation for cultural relations. The British Council creates international opportunities for the people of the UK and other countries and builds trust between them worldwide. We call this cultural relations. We build trust and understanding for the UK to create a safer and more prosperous world. In terms of our reach and impact, we are the world’s leading cultural relations organisation. Cultural relations is a component of international relations which focuses on developing people-to-people links and complements government-to-people and government-to-government contact. We use English, Arts, and Education and Society - the best of the UK’s great cultural assets - to bring people together and to attract partners to working with the UK. The British Council has over 7,000 staff working in 191 offices in 110 countries and territories. The British Council in Nigeria The British Council was established in 1934 and has been in Nigeria since 1943. We currently operate from offices in Abuja, Kano, Lagos and Port-Harcourt and continue to engage in cultural relations work, building links between citizens of the United Kingdom and Nigeria. Our activities are delivered through our Arts, Education, English and Society business units as well as a thriving exams unit providing opportunities for thousands of Nigeria to acquire globally recognised qualifications.

Role Purpose

To support with regional social media and website scheduling and management needs, working closely with the Regional Content Managers and Regional marketing and communication teams. The Part-Time content manager will be responsible for updating SOLAS pages, creating and scheduling posts on our social channels, working on reports under the guidance of the Marketing Hub and the regional communication team. The content manager will ensure that all posts are aligned with our brand guidelines, properly tagged and scheduled in a timely fashion.

Main Accountabilities

Project Support

This role will be regional, or cluster based depending on the requirements of the business. The main role of the content manager will be to create and manage our social media and website updates. They will:

• Work closely with regional content managers and marketing & communication teams
• Manage website and social media updates for specific projects.
• Write, edit and update imagery, captions and tags under the guidance of the regional marketing team and the Hub for social media channels and our SOLAS website pages.
• Monitor the social media accounts and offer constructive interaction with users.
• Will participate in SEO activities and updates.

Managing self and others

• Maintains brand standards/creative quality in region, supported by the Regional Content managers and regional marketing teams.
• Keeps abreast of new social trends in the markets.
• Supports the implementation of the equality, diversity and inclusion (EDI) framework for social media and website by demonstrating inclusion of diversity in creatives across both print and digital and implementing EDI recommendations.

Relationship and Stakeholder Management

• Proactively builds and maintains collaborative relationships with internal peers and stakeholders to ensure integrated, joined up and future-proofed working.
• Acts as a Brand Ambassador, helping deliver a strong British Council brand.

Minimum/Essential Qualifications:

• Relevant degree or demonstrable equivalent level of experience

Role specific knowledge and experience:

• Proven experience in social media management and tools
• SOLAS certified.
• Creative with some knowledge of design/editing tools
• Content writing and proofreading skills
• Able to follow instructions clearly to achieve desired results.

Desirable

• Stakeholder management and influencing
• Ability to assess creative projects and assets.

Method of Application