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Content Marketing Specialist at Earnipay

EarnipayLagos, Nigeria Digital Marketing
Full Time
Earnipay enables businesses to offer employees access to their earned salaries instantly at any time without making changes to their existing payment process.

About the job

  • Develop and execute a comprehensive content marketing strategy that aligns with the company's overall marketing objectives.
  • Create engaging and valuable content, including blog posts, videos, social media content, and other multimedia formats.
  • Manage the content calendar and ensure timely delivery of high-quality content across all channels.
  • Monitor and analyze content performance metrics and make data-driven decisions to optimize content for maximum impact.
  • Build and nurture an active online community through various social media platforms, forums, and other relevant channels.
  • Engage with the community by responding to comments, messages, and inquiries, and foster a positive brand image through active participation.
  • Collaborate with cross-functional teams, including marketing, sales, and product, to ensure content and community initiatives are aligned with business goals.
  • Stay updated on industry trends, content marketing best practices, and community engagement strategies to continuously improve our approach.
  • Develop and maintain relationships with key influencers and community advocates to expand brand reach and enhance community engagement.
  • Coordinate and execute community events, webinars, and other online/offline activities to encourage participation and brand loyalty.

Method of Application

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