The GIG group is a holding company for a number of subsidiaries with interests in key sectors of Nigeria’s economy. As a Management outpost, it synthesizes the managerial and strategic needs of the subsidiaries, drives the vision and positions the firms for competitiveness. The group believes that Nigeria, in spite of its seeming vulnerabilities, holds the greatest market potential for any perceptive investor. Our group is, therefore, motivated to continually scout for new opportunities and developing same into very profitable entities. We aspire to be among the nation’s top ranked conglomerates in a decade, propelling progress in all facets of live. Our successes are people-driven, both internally and externally. We spare nothing to build the capacity of our team to lead change and cultivate a passion to deliver superior value to our customers.
Responsibilities
- Create high quality marketing and communications content from concept through delivery that promote GIGM’s brand, Mission and Vision priorities
- Develop engaging multi-channel content to support impactful campaigns.
- Be an effective team player who will be in the weeds of priority projects to ensure successful activation through careful project planning, execution, and monitoring
- Establish best practices for marketing program execution, including defining project scopes, outlining deliverables, timelines, and execution efforts
- Collaborate with the Marketing and Communications team to identify new and promising opportunities to drive greater supporter engagement within propriety projects
- Devise and execute marketing campaigns to drive/improve quantifiable business metrics through innovative and pace-setting initiatives and ideas. These metrics include consumer demand (sales), customer satisfaction, brand strength
- Manage the administration of the company’s website and all social media pages, ensuring correctness and brand consistency of information thereon.
- Respond to inquiries and attend to press releases with management approval.
- Brainstorm and develop ideas for effective brand value enhancement.
- Work with other team members to develop, organise and manage company events, including KSS (Knowledge Sharing Session), TGIF (Thank God Its Friday), periodic employee bonding programmes, CSR initiatives etc.
- Translate company business objectives into creative and executable corporate communications strategies and programmes.
- Work with the Admin team to produce company-branded collaterals and corporate gift items, including identification and negotiation with relevant vendors, suppliers, stakeholders, and business partners.
- Demonstrate strong judgment in understanding key trends and news elements to develop a successful PR programme with proactive and responsive media relations activities.
- Work with the Sales team to develop and implement marketing strategies and programmes to promote the branding as well as products and services of the company.
- Maintain a rigorous and consistent approach to branding, messaging, content, quality, and general look and feel throughout communications and external messaging (touchpoints).
Requirements:
- Minimum of 5 years’ cognate experience working in Corporate & Marketing communications role
- BSc/ HND from an accredited Tertiary Institution
- Post Graduate/ Professional qualification will be an added advantage
- Proven success designing and executing marketing and communications strategies and campaigns
- Up to date on industry trends and able to stay ahead of the curve
- Excellent organizational and project management skills and ability to meet deadlines
- Must be able to think analytically and strategically
- Capable of working well as part of a team as well as independently
- Great multitasker and capable of simultaneously managing multiple projects with different deadlines
- Familiarity or experience working with CRM software is an asset
- Proven strong presentation and communication skills.
- Knowledge and understanding of communications practices, tools, and techniques in social media.
- Proactivity, self-motivation, and the ability to meet deadlines
- Creativity in developing relevant marketing content
- Highly developed project and time management skills
Method of Application
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