BrandCo's core focus is to identify high-street brands that appeal to the urban African consumer and offer these through world class retail experiences. We take time to understand a brand's offering and how it can be tailored to consumer's shopping habits and preferences in our target markets. Through our dedicated customer service and unique product range we aim to provide our dynamic style conscious customers with innovative designs to suit every occasion. Our close partnerships with the top brands allow us to constantly provide our customers with the best ranges from their favourite brands. We operate in challenging and demanding markets that offer unrivalled growth opportunities and we make sure we understand the brand values and uphold these in all our interactions within our target markets. Therefore guaranteeing that the brands that we have been trusted with are well represented.
Role Description
- This is a full-time on-site role for a Digital Marketing Manager at BrandCo Nigeria Limited.
- The Digital Marketing Manager will be responsible for social media marketing, lead generation, marketing strategies, web analytics, and overall digital marketing activities to promote high-street brands in the urban African market.
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- Certifications in Digital Marketing are a plus.
- 3-5 years of experience in digital marketing or related roles.
- Demonstrated success in managing digital campaigns, social media strategy, or e-commerce platforms.
- Social Media Marketing and Lead Generation skills
- Experience in Marketing and Web Analytics
- Strong analytical and strategic thinking abilities
- Exceptional communication and ability to collaborate effectively with cross-functional teams.
- Ability to work in a fast-paced environment
- Strong ability to interpret data and create actionable insights.
- Experience in A/B testing and optimization.
- Proficiency in digital marketing tools (e.g., Google Analytics, SEMrush, Hootsuite, HubSpot, Adobe Creative Suite).
- Expertise in SEO/SEM strategies and tools.
- Knowledge of social media platforms and ad management tools (e.g., Facebook Ads Manager, LinkedIn Campaign Manager).
- Email marketing expertise (e.g., MailChimp, Klaviyo).
- Familiarity with CMS platforms (e.g., WordPress, Shopify).
- Ability to craft compelling content for various digital channels.
- Proficiency in visual design tools is a plus (e.g., Canva, Photoshop).
Method of Application
Signup to view application details.
Signup Now
