Sysgyte Technologies is an innovative information technology company that provides cutting-edge solutions to businesses and organisations around the world. With a team of highly skilled professionals, state of the art technology and a commitment to excellence, Sysgyte Technologies is dedicated to helping clients achvieve thier goalsand drive growth through technology.
Key Responsibilities
Internet Marketing (General Digital Marketing):
- Develop and execute online marketing strategies to drive traffic, engagement, and conversions.
- Manage paid advertising campaigns (Google Ads, display ads, etc.).
- Optimize website content for SEO (Search Engine Optimization) to improve organic search rankings.
- Analyze website performance using tools like Google Analytics.
Email Marketing:
- Create and manage email marketing campaigns to nurture leads and retain customers.
- Design email templates and write compelling copy.
- Segment email lists for targeted campaigns.
- Track email performance metrics (open rates, click-through rates, conversions).
Instagram Marketing:
- Develop and execute Instagram strategies to grow followers and engagement.
- Create and curate visually appealing content (photos, videos, Stories, Reels).
- Manage Instagram ads and influencer partnerships.
- Monitor trends and leverage hashtags, challenges, and features like Reels.
TikTok Marketing:
- Create viral, engaging TikTok content to build brand awareness and reach new audiences.
- Stay updated on TikTok trends, sounds, and challenges.
- Run TikTok ad campaigns and collaborate with TikTok influencers.
- Analyze TikTok performance metrics (views, likes, shares, comments).
Requirements
- 4 - 10 years of experience.
Skills Required:
- Content Creation: Ability to create engaging, platform-specific content (graphics, videos, captions).
- Analytics: Proficiency in tools like Google Analytics, Instagram Insights, TikTok Analytics, and email marketing platforms (e.g., Mailchimp, Klaviyo).
- Advertising: Knowledge of paid ad platforms (Facebook Ads Manager, Google Ads, TikTok Ads).
- Copywriting: Strong writing skills for email campaigns, social media captions, and ad copy.
- Trend Awareness: Staying updated on social media trends and algorithm changes.
- Strategic Thinking: Ability to plan and execute campaigns that align with business goals.
Method of Application
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