Lagoon Hospital was first established in 1986 with Lagoon Hospital Apapa, now the flagship hospital, followed by Lagoon Hospital Ikeja and Lagoon Hospital Victoria Island. The Group has since added 2 new locations: Lagoon Clinics in Adeniyi Jones, Ikeja and Lagoon Specialist Suites in Victoria Island bringing a total of 5 locations to date. Lagoon Hospitals pioneer advanced medical care in Nigeria and are committed to the highest standards of professionalism and service. The hospitals are equipped to perform all forms of surgical procedures including those that are only possible at very few specialised hospitals in the United Kingdom and USA and they continue to invest in high quality specialty services. Lagoon Hospitals is driven by a single thrust, to provide the best standards of patient care. It is this passion that has led to the development of unique specialties across medical disciplines, within the Lagoon Hospitals Group. These specialties include orthopedics & Trauma, General Surgery, Critical Care, Medical & Surgical Oncology, Urology, Cardiology, Obstetrics & Gynaecology and Pediatrics. Lagoon Hospitals are part of the Hygeia group, Nigeria’s foremost private integrated healthcare services provider, which also has Hygeia Health Maintenance Organisation (HMO), Hygeia Community Health Care and Hygeia Foundation within the group.
Summary of Responsibilities
- Design all marketing campaign graphics and develop campaign contents.
- Design, build and maintain our social media presence.
- Plan and execute all digital marketing, including SEO/SEM, marketing data base, email, social media and display advertising campaigns.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify potential clients and follow through for buy-in to our services and product lines.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Manage multiple projects simultaneously and follow through on issues in a timely manner.
- Other duties as assigned.
Job Qualifications
- First degree or postgraduate qualification from a reputable institution.
- An MBA would be an advantage
- 3-5 years in a core sales/marketing or business development function.
- Previous experience in the healthcare industry will be an advantage.
- Working knowledge in a corporate marketing section of an organization is an added advantage.
Core Competencies
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and or display advertising campaigns
- Experience of using various digital/ electronic business tools
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Graphics design
- Marketing and brand promotion skills
- Excellent design, communication and presentation skills
- Emotionally and socially intelligent
Method of Application
Signup to view application details.
Signup Now
