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Growth Associate - Content Marketing at Darey.io

Darey.ioLagos, Nigeria Digital Marketing
Full Time
Darey.io is a social learning platform where you can learn DevOps amongst peers and mentors, and gain practical experience across multiple real-world use cases.

Key Responsibilities

  • Develop, execute, and optimize content marketing strategies to support growth initiatives.
  • Create engaging, high-quality content for various platforms, including blogs, social media, newsletters, and landing pages.
  • Stay in tune with industry trends, online trends, and emerging technologies to create relevant and compelling content.
  • Collaborate with the Growth Team to develop data-driven marketing campaigns and content calendars.
  • Utilize marketing automation and CRM tools (like GoHighLevel, Zoho, HubSpot, and others) to manage campaigns and track performance.
  • Conduct market research and competitive analysis to inform content strategies.
  • Monitor content performance and report on KPIs and metrics, providing insights and recommendations.
  • Continuously explore new content formats and channels to increase reach and engagement.
  • Engage with the community and respond to comments and feedback to foster relationships and brand loyalty.

Requirements

  • 2-3 years of experience in content marketing, digital marketing, or growth marketing.
  • Proven experience with marketing tools and platforms (such as GoHighLevel, Zoho, HubSpot, etc.).
  • Exceptional writing, editing, and communication skills.
  • Creative mindset with the ability to generate unique content ideas and adapt to fast-changing trends.
  • Strong understanding of SEO, content strategy, and social media trends.
  • Excellent project management skills and ability to work independently with minimal supervision.
  • Proximity to Yaba, Lagos is preferred for easy access to hybrid work arrangements.
  • Self-starter with a proactive approach to problem-solving and creativity.

Method of Application

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