Marketing & Communications Intern - Abuja at British Council

The British Council is the United Kingdom’s international organisation for cultural relations. The British Council creates international opportunities for the people of the UK and other countries and builds trust between them worldwide. We call this cultural relations. We build trust and understanding for the UK to create a safer and more prosperous world. In terms of our reach and impact, we are the world’s leading cultural relations organisation. Cultural relations is a component of international relations which focuses on developing people-to-people links and complements government-to-people and government-to-government contact. We use English, Arts, and Education and Society - the best of the UK’s great cultural assets - to bring people together and to attract partners to working with the UK. The British Council has over 7,000 staff working in 191 offices in 110 countries and territories. The British Council in Nigeria The British Council was established in 1934 and has been in Nigeria since 1943. We currently operate from offices in Abuja, Kano, Lagos and Port-Harcourt and continue to engage in cultural relations work, building links between citizens of the United Kingdom and Nigeria. Our activities are delivered through our Arts, Education, English and Society business units as well as a thriving exams unit providing opportunities for thousands of Nigeria to acquire globally recognised qualifications.

Role Context

Cultural Engagement is made up of three pillars: Arts, Education and English Programmes. These programme areas are implemented across several counties in Sub-Saharan Africa with Nigeria being one of the key markets.

We are recruiting highly motivated interns, respectively for our Lagos office, for an opportunity to contribute to the mission and work of the British Council in Cultural Engagement in Nigeria. As an intern, you are encouraged to bring new perspectives and innovative ideas to our work, while improving your skills in a diverse and highly stimulating.

Duties and Responsibilities:

Under the overall guidance of the respective Regional Senior Marketing Managers, you will support social media management and content generation for Arts, Education and English Programmes in Nigeria.

Duties will include:

• Monitoring, uploading content and managing basic enquiries across social media platforms.
• Develop creative & engaging social media and content strategies.
• Work with the Marketing manager for the planning and promotion of content
• Supporting campaign management and optimisation across multiple channels
• Assist email management and optimisation.
• Recommend improvements to increase performance on the British Council Nigeria website.
• Developing tools and methods for collecting data, such as surveys, opinion polls or questionnaires
• Provide support with the planning and hosting of marketing events.
• Collecting and analysing data to identify consumer trends.
• Researching emerging marketing strategies, evaluating consumer opinions, and proposing actionable adjustments to current strategies accordingly
• Any other task as reasonably requested by the Marketing Manager, a senior member of the marketing team.

Learning and development opportunities for the intern

• General understanding of the work and mission of the British Council and how it contributes to the development of the Nigerian.
• Insight and hands-on experience in planning and implementing digital campaigns for Arts, Education and English Programmes
• Gaining useful office experience and the opportunity to contribute to marketing campaigns.
• Mentorship and Coaching

Profile of Intern:

Essential: The ideal candidate should:

• Be a recent graduate (graduated within the last 4 years) with excellent organisational skills and the ability to multitask.
• Familiarity with social media strategies and platforms
• Have strong written and oral communication skills in English.
• Be computer literate with a high degree of proficiency in the use of Microsoft Office Suite.
• Self-motivated
• Strong desire to learn along with a professional drive.
• Have an interest in different marketing techniques in digital media and social media marketing.
• Experience with content creation is a plus, even if not professionally.

Desirable:

• Knowledge of social media trends and social networking tools
• Experience creating web content, such as blogging or video blogging, would be an added advantage.

Management and Support for the role:

• The intern will report to the Regional Marketing Officer, CE Marketing.
• S/he will be expected to work closely with other members of the Cultural Engagement Marketing team.

Qualification

• Maximum of 3 years post-NYSC in any field of study.

Contract Duration – 1 year

Method of Application