We are a Telehealth information and technology firm primarily focused on Sub-Saharan Africa. We work at the intersection of patients and service providers to improve the quality of healthcare via technology solutions designed to impact lives.
Responsibilities
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain
- number of shares or likes and measuring a campaign’s performance against the KPIs
- Collaborate with other teams, like marketing, sales and customer service, to ensure brand consistency
- Communicate with followers, respond to queries promptly and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay current with current technologies and trends in social media, design tools and applications.
- Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
Requirements
- Bachelor's Degree in Psychology
- Master's degree or relevant qualification in social services or health-related field preferred (nursing/midwifery, psychology, counselling, health education, exercise science, nutrition and dietetics, etc.) preferred but not required
- Minimum of 3 years of experience working in health coaching, health promotion, chronic illness management or other clinical role preferred.
- Expert knowledge of motivational interviewing, reflective listening, behaviour change theory, and health psychology preferred
- Highly skilled in graphic design.
- Experience with cognitive behavioural therapy, mindfulness-based therapy
- Excellent verbal and written communication skills
- Ability to actively support, communicate, and teach the unique culture and values of mDoc
- Technology savvy and enthusiastic adopter of work and personal tools. Must be comfortable with assisting others in using technology and working remotely
- Passion for improving health care experience, outcomes and costs
- Interest in reviewing and responding to patient and population health data
- Fluency in English is required.
- Strong communication and "person-centred" skills
Method of Application
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