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Social Media Associate at PiggyTech Global Limited (“PiggyVest”)

PiggyTech Global Limited (“PiggyVest”)Lagos, Nigeria Digital Marketing
Full Time

PiggyTech Global Limited ("PiggyVest"), is a financial service company that helps customers achieve financial freedom through responsible savings and on-the-go investment. PiggyVest is the largest online savings and investing platform in Nigeria. With a growing user base of over 1.2 million customers, PiggyVest is growing its suite of innovative products to further help people better at financial management and planning.

  • We are looking for a creative and thoughtful person to help contribute to our marketing efforts through the use of social media platforms.
  • As a Social Media Associate at Piggytech, you will be responsible for monitoring the company's digital media presence, ensuring regular updates, and regularly connecting with the audience across Piggytech’s social media platforms.
  • You will help create, plan, and post content across all digital media networks.
  • You will partner with cross-functional teams that have a track record of successfully building the Piggytech brand.

Key Responsibilities:

  • Social Media Channels Management: Manages company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms.
  • Presence Creation: Engages in social media presence creation on new and emerging social media platforms.
  • Dynamic Content: Creates dynamic written, graphic, and video content.
  • Audience Interaction: Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation.
  • Project Management: Assists social media management with large projects, events, and community management.
  • Social Media Campaign: Works as part of a team to develop social media and marketing campaigns.
  • Reporting: Analyzes and reports audience information, demographics, and the success of existing social media projects.
  • Innovation: Proposes new ideas and concepts for social media content and stays on top of trends.
  • Collaboration: Works with marketing and social media team members to coordinate ad campaigns with social media strategy
  • Communications: Manages social media communications and replies to complaints and inquiries on social media timelines and comment sections.
  • Content Scheduling: Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits

Requirements

  • 1-2 years of work experience as a Social Media Associate
  • B.Sc. in Marketing, Sociology, or a relevant field.
  • Experience with creating short-form video content reels, TikTok, etc.
  • Proficiency in automation and analytics tools.
  • In-depth knowledge of various social media platforms, including Twitter, Instagram, Facebook, LinkedIn, threads, TikTok, etc.

Method of Application

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