Social Media Executive at HRLeverage Africa

HRLeverage Africa is in tune with the global shakeups and as such we also provide solution to talented staff who may have been affected by a downsized organization. As part of your severing policy, you can consult us to help you search for better career opportunities for your recently out placed staff. We have the passion and ability to educate, mentor, coach and provide executive search services to executives who have been downsized. It is the right personal and professional service needed in this turbulent and uncertain job market. With our years in the industry, our level of expertise is through our success stories with the mid and senior-level (manager, director, vice president, president, C-level) professionals. We understand that the process of a career change, or exit of employees from their former employers, can be a trying time due to the stress and cost involvement. HRLeverage supports you to assess the present situation, analyze available options, develop transformation strategies and execute the strategies so that go through the transition process with ease. Our services address the following POCE strategies to help Executives effectively manage a job search

Job Description

• The position holder will be responsible for managing compelling content across various social platforms to engage target audience and drive brand awareness.
• He/she will collaborate closely with the marketing team, and will contribute to the organisation’s online presence and channel growth.

Responsibilities

• Develop and implement effective social media strategies aligned with the company's goals and target audience.
• Schedule, and publish engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and more.
• Monitor social media channels for trends, insights, and conversations relevant to the industry and brand.
• Interact with followers, respond to comments, messages, and facilitate discussions to foster a positive online community.
• Collaborate with graphic designers and content creators to produce high-quality visual and written content.
• Utilize social media management tools to schedule posts, track performance metrics, and analyse campaign effectiveness.
• Stay up to date with the latest social media trends, tools, and best practices to continually enhance the company's social presence.
• Plan and execute social media ad campaigns to increase reach, engagement, and conversions.

Requirements

• Bachelor's Degree in Marketing, Communications, or a related field.
• Experience of 6+ years in an online travel Agency or ecommerce industry
• Proven experience in managing social media platforms and creating engaging content.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of social media platforms' algorithms, features, and trends.
• Creative mindset for content creation.
• Ability to analyze data and derive insights to optimize social media strategies.
• Familiarity with basic graphic design principles.
• Up-to-date with the latest industry trends and digital marketing techniques.
• Highly organized, detail-oriented, and capable of managing multiple tasks.
• Strong interpersonal skills and the ability to work collaboratively within a team.

Method of Application