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Social Media Manager at Doheney Services Ltd

Doheney Services LtdLagos, Nigeria Digital Marketing
Full Time

Doheney Services Ltd is a Human Resource Consulting outfit set up in November 2004. The Firm is a one- stop firm providing specialized and in depth human resource consultancy services across several key industries. Some of the industries we cover include Oil & Gas, Telecommunications, Banking & Financial Services, Transport & Logistics, manufacturing, FMCG and Food Industries etc Our Single Point Responsibility (SPR) encompasses the following speedy professional and cost effective services: Recruitment & Selection Training & Development Outsourcing? Compensation /Payroll Employee Benefits Human Capital Development Retreat Management Expatriate Recruitment Simpson’s Safety Product

Responsibilities:

  • Develop and execute a comprehensive social media strategy to boost brand presence and engagement across Instagram, Facebook, and TikTok.
  • Craft and schedule compelling content that resonates with our audience, driving growth and fostering a vibrant online community.
  • Manage customer interactions on social platforms, providing timely and empathetic responses to inquiries, feedback, and comments.
  • Collaborate with Product and Marketing teams to align social media activities with broader marketing campaigns and product launches.
  • Analyze social media performance metrics to identify trends, adjust strategies accordingly, and report on ROI and engagement growth.
  • Build and maintain a repository of customer feedback and interactions to inform product development and customer success strategies.
  • Engage with influencers, groups, and communities to extend brand reach and penetrate new markets.

Requirements:

  • Proven track record of growing social media channels, particularly Instagram, Facebook, and TikTok, with a focus on engaging content creation and community management.
  • Exceptional communication skills, both written and verbal, with the ability to craft messages that engage and inspire.
  • Experience in managing customer inquiries and feedback through social media platforms, with a strong emphasis on customer satisfaction.
  • Deep understanding of social media trends, algorithm changes, and engagement strategies, with the agility to pivot tactics as needed.
  • Familiarity with social media and analytics tools (e.g., Meta Business Suite, Hootsuite, Google Analytics) to track and optimize performance.
  • Empathy and understanding of the customer journey in online buying/selling environments.

Nice to Haves:

  • Background in consumer brands, FinTech, or e-commerce industries.
  • Bachelor's degree in Communications, Marketing, Business, or a related field.
  • Proficiency in marketing and collaboration tools like Asana, Slack, and Notion.
  • Strategic mindset with the ability to drive initiatives that align with business goals.

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