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Social Media Marketer at Juremi Group

Juremi GroupAbuja, Nigeria Digital Marketing
Full Time
Juremi Group was established 6 years ago as a transport company with 2 rickety cars which gradually grew to a company with 80 new model cars and recently rebranded to J-Ride, with a vision to expand its fleet of cars to 500 in no-distance time. The founder’s vision to impact on the society and leave a legacy in the areas of transportation, construction and real estate led to the establishment of Juremi Group. Today, Juremi Group is a success story built on shared values and ambition. Based on the vision of the company to diversify its business; it has now established construction and real estate companies. For almost 4 years, Juremi Group has been reinforcing its presence in Federal Capital Territory (FCT-Abuja), expanding its in-house expertise and enlarging its scope of transportation, construction and real estate services.

Core Responsibilities 

Strategy Development & Brand Positioning 

  • Develop and execute a comprehensive social media strategy aligned with the company’s brand and marketing goals. 
  • Identify target audience segments and tailor content and messaging to optimize engagement and reach. 
  • Monitor competitor activity and industry trends to maintain a competitive social presence. 

Content Planning & Management 

  • Plan, create, and schedule engaging content across Instagram, Facebook, X (formerly Twitter), LinkedIn, TikTok, YouTube, and other relevant platforms. 
  • Collaborate with designers, photographers, and video editors to produce high-quality visual and written content. 
  • Manage a content calendar that reflects promotional campaigns, seasonal themes, and product launches. 

Campaign Execution & Performance Marketing 

  • Run paid advertising campaigns on social media platforms, including targeting, budget management, and performance optimization. 
  • Track campaign metrics such as CPC, CTR, conversions, and ROI to refine future strategies. 
  • Coordinate with the sales team to align lead generation and conversion campaigns with broader business goals. 

Community Engagement & Brand Advocacy 

  • Respond to comments, messages, and mentions in a timely and professional manner to foster community trust and loyalty. 
  • Engage with influencers, brand advocates, and user-generated content to boost brand visibility. 
  • Manage online reputation and respond to customer reviews and concerns across platforms.

Analytics, Reporting & Optimization 

  • Monitor key performance indicators (KPIs) such as engagement rates, follower growth, reach, and conversions. 
  • Generate regular reports and insights to guide data-driven decision-making and improve campaign outcomes. 
  • Continuously test and optimize content types, posting schedules, and platform-specific strategies. 

Collaboration & Compliance 

  • Work closely with marketing, sales, and product teams to ensure brand consistency and integrated campaigns. 
  • Ensure all social media activities comply with relevant policies, regulations, and copyright standards. 
  • Manage third-party tools, agencies, and partnerships as needed to enhance social media effectiveness. 

Key Qualifications Education

  • Bachelor’s degree in Marketing, Mass Communication, Digital Media, or a related field (required). 
  • Certifications in Social Media Marketing, Digital Advertising, or Content Marketing (preferred). 

Experience 

  • Minimum of 3–5 years of experience in social media marketing, preferably in a B2C or lifestyle-driven industry. 
  • Track record of growing brand presence across multiple platforms through organic and paid strategies. 
  • Experience with influencer management, customer engagement, and community building. 

Capabilities 

  • Strong understanding of major social media platforms and their respective tools/algorithms. 
  • Excellent written and visual communication skills, with an eye for design and storytelling. 
  • Proficiency in social media scheduling and analytics tools (e.g., Meta Business Suite, Hootsuite, Buffer, Google Analytics). 
  • Creative thinker with strong attention to detail and ability to work under tight deadlines. 

Compensation & Incentives 

  • Competitive salary (commensurate with experience). 
  • Performance-based bonuses tied to growth, engagement, and campaign success. 
  • Opportunities for training, brand-sponsored events, and digital up skilling.

Method of Application

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