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Website Manager at Rovingheights

RovingheightsLagos, Nigeria Digital Marketing
Full Time
We are a socially minded bookstore. Our goal is to bring all books fit to read to our customers while helping to enrich the reading culture in Nigeria through literacy programs and various intervention that can create a vibrant reading public. We recognize the power of humble beginnings and continue to strive to be the best at what we do. Our aspiration is to become the biggest online bookstore in Nigeria and we believe that with your patronage and feedback, our dream is just a click away

Primary Responsibilities

  • Stock Audits: Conduct regular audits of stock uploads to ensure accuracy and completeness of the bookstore’s online inventory.

Marketing and Traffic Strategies

  • Social Media Campaigns: Assist in the development and execution of social media campaigns and other marketing initiatives to promote the bookstore and its products.
  • Traffic Growth: Develop and implement strategies to increase website traffic and improve online visibility.
  • Competitor Analysis: Evaluate the websites of competitors to identify trends and areas for improvement.
  • User Experience Enhancement: Identify and implement ways to enhance the user experience on the bookstore’s website.

Website Management

  • Catalog Management: Manage and maintain site catalogs, ensuring accurate and timely upload of product details.
  • Product Launches: Execute site updates to ensure error-free and timely product launches.
  • Product Descriptions: Write and edit engaging and accurate product descriptions to attract and inform customers.
  • Content Audits: Conduct regular content audits to eliminate redundant products and keep the website’s catalog up-to-date.

Sales and Customer Service

  • Sales Performance: Drive the sales performance of the website by optimizing product listings and promotional strategies.
  • Promotional Campaigns: Manage and execute promotional campaigns to boost sales and customer engagement.
  • Customer Insights: Provide insights on customer shopping trends to help inform marketing and sales strategies.
  • Customer Service: Ensure excellent customer service by addressing and ensuring the timely resolution of customer issues.

Collaboration and Operations

  • Order Fulfillment: Work closely with the Inventory & Operations team to ensure smooth and efficient order fulfillment.
  • Brand Alignment: Collaborate with all staff and management to ensure that the website aligns with the bookstore’s brand strategy and meets organizational standards.

Technical Responsibilities

  • Website Updates: Regularly update HTML, CSS, and JavaScript to keep the website functional and up-to-date.
  • Front-End Accuracy: Review the front-end of the website for accuracy, ensuring a seamless start-to-finish process for customers.
  • User Experience Improvements: Continually improve the user experience of the website to enhance customer satisfaction and engagement.

Analysis and Reporting

  • Metrics Analysis: Provide detailed analysis and reporting on key performance metrics to track the success of website initiatives and identify areas for improvement.
  • Traffic Growth Strategies: Create and implement strategies to grow web traffic metrics and achieve the bookstore’s online goals.

Method of Application

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