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Brand Activation Manager at Peridot Forte Solutions Consulting

Peridot Forte Solutions ConsultingLagos, Nigeria Digital Marketing
Full Time

Peridot Forte Solutions Consulting was birthed out of the passion to assist and help organization to create a structure and frame work for their businesses thereby achieving high rate of organizational performance and profit. Organization strives achieving high rate of organizational performance and profit. Organization strives on the basis of the efficiency of their business model and the organizational structure that is in place to ensure operational efficiency and optimality. structure that is in place to ensure operational efficiency and optimality.

Responsibilities:

  • Owning the Marketing Activation budget & annual planning of campaigns with sales and marketing teams and Human Resources for internal activations
  • Conceive, organize and implement all aspects of the company’s internal and external events (online and offline), including sponsored events, in accordance with the company’s goals.
  • Liaise with the different departments to understand their communication and creative needs with a view to supporting them to achieve their business objectives.
  • Responsible for external activations and internal/office campaigns and activations
  • Conceptualize and execute impactful Corporate Social Responsibility projects for maximum brand visibility and enhancement of positive perception of the company.
  • Identify and create opportunities for sponsorship, collaborations and partnerships for brand engagement
  • Manage, negotiate and coordinate suppliers and other logistics.
  • Lead promotional activities for all events.
  • Procure the most suitable corporate gifts and marketing collateral at the best quality at the lowest price.
  • Create brand strategies and promotional activities that build customer loyalty, brand recognition and customer satisfaction.
  • Own the launch of innovation platforms to drive trial and penetration
  • Review performance, ROI and tracking of campaigns and apply learnings for future initiatives
  • Supervising the daily operations of the customer service department
  • Creating a reliable customer loyalty program
  • Setting customer service goals for team members and helping them reach those goals
  • Interacting with customers and handling customer queries and complaints in a timely manner
  • Maintaining relationships with profitable customers
  • Making weekly and monthly reports and surveys
  • Staying current on the latest industry trends and techniques

Requirements

  • Bachelor’s Degree in Marketing, Advertising, Communications, Business Administration, or another relevant field
  • 4+ years of brand activation or marketing experience
  • Ability to manage brand campaigns
  • Strong internal and external communication skills
  • Great understanding of marketing metrics and marketing performance reporting
  • Thorough understanding of omni-channel brand marketing practices

Method of Application

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