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- The Brand managers will be responsible for overseeing every aspect of marketing related to the company's brand.
- Also ensuring that all branding decisions ultimately result in stronger sales.
Responsibility:
- Analyze brand positioning and consumer insights.
- Translate brand elements into plans and go-to-market strategies.
- Monitor market trends, research consumer markets and competitors’ activities.
- Monitor product distribution and consumer reactions.
- Align the company around the brand’s direction, choices, and tactics.
- Have exposure in designing scheme (Trade & retailers) and trade marketing exposure in shop, POS design and other related elements.
- Experience in digital marketing and campaign management.
Requirement:
- Degree/MBA/PGDM in marketing or related field
- Proven working experience as Brand Manager or Associate Brand Manager
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- FCMG experience required.
Method of Application
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