We are an investment firm with primary engagement in real estate development & brokerage, cryptocurrency investment & exchange. Our interests also cut across farming (poultry, piggery, plantation, snail & fish farming), logistics & haulage as well as cleaning & fumigation services.
Job Overview
- We are looking for a highly skilled Digital Marketer with strong content creation and graphic design abilities.
- The ideal candidate will have a talent for designing compelling content, developing effective marketing strategies, and analyzing performance metrics to optimize campaigns.
- This role is crucial in enhancing our online presence and achieving our business goals.
Key Responsibilities
- Strategy Development: Develop and implement digital marketing strategies to meet business objectives.
- Content Creation: Design and create engaging content for websites, blogs, social media, email campaigns, and other digital channels.
- Graphic Design: Produce highquality graphics and visual content that align with the brand’s aesthetic and marketing goals.
- Social Media Management: Manage and grow the company’s social media presence. Create, schedule, and monitor posts across various platforms.
- SEO and SEM: Optimize content for search engines and manage payperclick (PPC) advertising campaigns to drive traffic and conversions.
- Email Marketing: Develop and execute email marketing campaigns, including newsletters and promotional emails. Manage subscriber lists and analyze campaign performance.
- Analytics and Reporting: Track and analyze digital marketing metrics using tools like Google Analytics. Generate reports and provide insights for campaign optimization.
- Customer Engagement: Develop strategies to engage and retain customers, improving customer experience and loyalty through personalized marketing.
- Marketing Automation: Implement and manage marketing automation tools to streamline processes and enhance efficiency.
- Collaboration: Work closely with other departments, including sales and product development, to align marketing strategies with overall business goals.
- Market Research: Conduct market research to identify trends, opportunities, and the competitive landscape. Use insights to inform marketing strategies.
- Brand Management: Ensure consistency in the company’s brand voice and messaging across all digital channels. Maintain and enhance the brand’s online reputation.
- Budget Management: Manage the digital marketing budget, allocating resources efficiently and monitoring spending to ensure costeffectiveness.
Qualifications
- Bachelor's Degree in Marketing, Communications, Graphic Design, or a related field is preferred.
- Minimum of 3 years of experience as a Digital Marketer or in a similar role, with a strong portfolio showcasing content creation and graphic design skills.
- Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of digital marketing concepts, including SEO, SEM, social media marketing, email marketing, and marketing automation.
- Excellent analytical skills and experience with tools like Google Analytics.
- Creative thinker with the ability to design visually appealing and engaging content.
- Strong communication and interpersonal skills.
- Ability to manage multiple projects and meet deadlines in a fastpaced environment.
- Experience with marketing automation tools and CRM systems is a plus.
Method of Application
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