Yemsays Properties and Investment Limited is a leading real estate firm based in Lagos, Nigeria, specializing in property development, investment, and marketing. We are committed to providing top-notch services that connect clients with the best real estate opportunities, ensuring transparency, innovation, and excellence in all our dealings. At Yemsays, we pride ourselves on our dynamic team, which works tirelessly to deliver exceptional results. We foster a collaborative and professional work environment where every team member’s input is valued and growth is encouraged.
Job Summary
- We are looking for a Digital Marketer & Data Analyst to join our team at SoftNation Homes and Property.
- This role requires a creative and analytical individual who can develop digital marketing strategies, optimize campaigns, and analyze data to drive business growth.
Responsibilities
- Develop and execute digital marketing campaigns across social media, email, and paid advertising.
- Optimize the company’s online presence and website for SEO and lead generation.
- Analyze data from marketing campaigns to measure performance and suggest improvements.
- Track and evaluate customer behavior, sales trends, and market insights to drive strategic decisions.
- Create engaging content, including social media posts, blog articles, and email newsletters.
- Manage paid ad campaigns (Google Ads, Facebook Ads, etc.) for maximum ROI.
- Conduct A/B testing on marketing campaigns to improve conversions.
- Collaborate with the sales team to align digital marketing efforts with business goals.
Education & Experience
- Degree/Certifications in Marketing, Business, Data Science, or a related field.
- 2+ years of experience in digital marketing and data analysis.
- Proven experience managing social media accounts and paid ad campaigns.
- Experience working in real estate marketing is an added advantage.
Skills & Competencies:
- Strong understanding of SEO, Google Analytics, and social media marketing.
- Experience with Google Ads, Facebook Business Manager, and email marketing tools.
- Proficiency in data analysis and reporting tools (Excel, Power BI, or Google Data Studio).
- Strong knowledge of digital marketing trends and real estate marketing strategies.
- Ability to create compelling content and engage audiences.
- Excellent communication and analytical skills.
- Basic graphic design skills (Canva, Photoshop) are a plus.
Method of Application
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