Digital Marketing Executive/Content Creator at Quality Foods Africa

Quality Foods Africa is building quality, fast and nutritious food business, with a pan-African ambition. QFA was founded and controlled by experienced ‘on-the-ground’ investors and F&B operators. Our mission is to provide global standards of dining experience, hygiene and first class service to Africa’s consumers - We are a platform looking to assemble a diversified portfolio of internationally proven, leading quick service restaurant brands for roll-out across the continent. Our ambition is to be one of Africa’s largest and most successful multi-brand franchise operators. Africa is the next destination in quick service restaurant space. The QSR industry is in its infancy - whilst customer demand is growing in sophistication and purchasing power.

Role Description

The Digital Marketing Executive/Content Creator role is a full-time, on-site role located in Lagos. The candidate will be responsible for creating, implementing, and overseeing our digital marketing campaigns across all our channels. The role involves designing and producing compelling creative content for our social media, website, and other relevant platforms to maximize engagement and increase brand awareness.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, Public Relations, or a related field
• At least 3 years of experience in digital marketing, content creation, and social media management
• Strong knowledge of digital marketing techniques and tools, including SEO, email marketing, and Google Analytics
• Proven track record in generating engagement and increasing brand awareness across social media platforms such as Facebook, Twitter, Instagram, and LinkedIn
• Proficiency in graphic design software such as Adobe Creative Suite and Canva, and publishing software such as WordPress and Hootsuite
• Experience working with influencers and bloggers in social media campaigns
• Excellent written and verbal communication skills, with the ability to write compelling copy for different marketing channels
• Ability to work in a fast-paced environment and to manage multiple projects simultaneously
• Strong analytical skills, with the ability to analyze performance data and adjust strategies accordingly
• An understanding of the QSR industry and food-related content creation is a plus.

Method of Application