MAX is on a mission to fix Africa’s notorious last-mile delivery and online-retail problems by using mobile and web platforms to connect consumers, retail businesses and independent drivers in real-time. We are eliminating all logistics and technology barriers that have historically prevented retail businesses in Africa from realizing their full potential.
Description
Max Drive, a leading transportation company in Africa and Emerging Markets, seeks a Digital Strategist to join our team. As Digital Strategist, you will play a pivotal role in developing and implementing innovative digital strategies to drive business growth. This is a unique opportunity to join a team of passionate individuals working towards a meaningful mission of making mobility safe, affordable, accessible and sustainable for all. With our proprietary technology and transformative mission, you will be a part of building the largest vehicle subscription and financial services platform in Africa, serving millions across the $250B mobility industry.
Responsibilities
- Develop and lead the implementation of a comprehensive digital strategy to achieve business goals and drive growth.
- Analyze data and trends to inform digital strategy and optimize user experience.
- Create and manage digital marketing and advertising campaigns to increase brand awareness and promote products and services.
- Collaborate with cross-functional teams to develop innovative product offerings and enhance digital customer experience.
- Manage and optimize social media presence and monitor user engagement and sentiment.
- Stay current with emerging digital trends, platforms and technologies to continually evolve Max Drive's digital strategy.
- Ensure digital initiatives align with company values and support our mission of making mobility safe, affordable, accessible and sustainable for all.
Requirements
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- 3-5 years of experience in digital strategy, marketing, or a related field.
- Strong analytical and problem-solving skills with a data-driven approach.
- Experience with digital marketing and advertising tools and platforms, such as Google Ads, Facebook Ads, and SEO.
- Excellent communication and collaboration skills to work effectively with cross-functional teams.
- Ability to think creatively and drive innovative digital solutions.
- Passionate about making a real lasting impact on the lives of millions of people.
Method of Application
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