Head, Marketing and Communications at Whogohost

WhoGoHost is currently the largest web hosting company in Nigeria and the West African region. The company started as a web hosting firm but has grown to offer a lot of other products and services to help her customers grow and succeed online. Focused on delivering top-notch support and the best offerings, WhoGoHost continues to evolve and introduce new ways to engage her customers and support their businesses. WhoGoHost has received several awards over the years and is recognized as the top choice for businesses that need to get online. WhoGoHost is an accredited NiRA (dotNG) registrar and also a Google G Suite accredited resellers.

Job Duties & Responsibilities

• Plan, implement and monitor marketing campaigns across various digital channels and web analytics tools, including but not limited to the website, blog, outbound emails, social media channels and paid ads
• Manage the content strategy and creation for the website, blog, and social media platforms, including the analysis of consumer behaviour and determining customer personas
• Stay updated on the latest trends and best practices in digital marketing and domain hosting industry
• Develop brand strategy and execution roadmap for the Digital, Advertising, Communications and Creative teams.
• Monitor and ensure corporate brand integrity across all product segments, platforms (internal & external) and communication channels.
• Attend to the administration of your team which includes; preparing and managing monthly, quarterly and annual budgets for the Marketing department, setting, monitoring and reporting on team goals, amongst others
• Ensure the WGH brand messaging is authentic and consistent across all channels and marketing efforts (such as activation events, email campaigns, web pages and promotional material)
• Identify opportunities to reach new market segments and expand market share, and coordinate sales and marketing efforts to boost brand awareness

Person Specification & Additional Requirements

• Bachelor's Degree or equivalent in Marketing or relevant field
• Previous work experience as a Marketing lead at a tech organisation or marketing agency with a minimum of 5 years experience
• Proven track record of developing and executing successful marketing campaigns
• Expertise in SEO, SEM, email marketing, and social media marketing
• Proficiency in web analytics tools, such as Google Analytics, Google Adwords and CRM tools, such as HubSpot
• Excellent communication, presentation, and interpersonal skills
• Creative, strategic, and analytical mindset
• Good problem-solving and interpersonal skills.
• Ability to understand business strategy, work across business units and support managers and manage working relationships at all levels of the company.

Method of Application