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Marketing and Communications Assistant at Siella Red Digital

Siella Red DigitalLagos, Nigeria Digital Marketing
Full Time
At Siella Red, we help our clients reach and engage audiences in ways other marketing agencies cannot, by uniquely integrating the skills and specialisms of strategy, design, technology, and marketing. We are a diverse team with a wide range of specialists in many fields aimed at the delivery of ideas, strategy, and content for our clients. From idea conceptualisation to matchless execution and insightful evaluation, nothing about our work is mediocre.

Job Summary

  • The Marketing and Communications Assistant will support the Marketing and Communications Lead in managing all promotional activities for the agriculture conference.
  • This role involves coordinating social media, email campaigns, press releases, and other marketing efforts before and after the event to maximize visibility and engagement.

Responsibilities

  • Assist in developing and executing a comprehensive marketing and communication plan for the conference across various platforms, including social media, email, and press.
  • Manage social media accounts, creating and scheduling posts, monitoring engagement, and responding to comments and messages.
  • Support the creation and distribution of email campaigns, newsletters, and other digital communications to promote the conference and engage with the audience.
  • Assist in drafting and distributing press releases, media advisories, and other public relations materials.
  • Coordinate with the graphic design team to develop promotional materials, including flyers, banners, and digital content.
  • Track and analyze the performance of marketing campaigns, providing insights and recommendations for improvement.
  • Maintain and update the conference website with the latest information, including speakers, agenda, and registration details.
  • Monitor media coverage and compile press clippings and reports for post-event evaluation.
  • Assist in managing the conference’s public relations activities, including liaising with media contacts and handling press inquiries.
  • Support the creation of post-event content, including thank-you emails, social media posts, and event recaps.

Qualifications

  • Bachelor's degree in marketing, Communications, Public Relations, or a related field.
  • Previous experience in marketing, communications, or public relations is preferred.
  • Strong written and verbal communication skills, with an eye for detail.
  • Proficiency in social media platforms (Facebook, Twitter, LinkedIn, Instagram) and email marketing tools (e.g., Mailchimp).
  • Experience with content creation, including copywriting and basic graphic design.
  • Ability to work independently and as part of a team, managing multiple tasks and deadlines.
  • Familiarity with website content management systems (CMS) and analytics tools is a plus.
  • Creativity and a proactive approach to problem-solving.

Method of Application

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