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Social Media Marketer and Copywriter - Surulere at WorkCentral Nigeria

WorkCentral NigeriaLagos, Nigeria Digital Marketing
Full Time
WorkCentral Nigeria offers a great co-working space with a variety of different options. From Dedicated Desks to Team Desks to Private Offices, we have built a creative fun place to work around other people with similar goals and passions. Our growing community sets us apart from other places. A key feature is our Monthly events focused on start-ups, marketing, coding, and other important topics. You even get free software to drive your business!

  • At Workcentral, Inc., we're seeking a talented individual to join our team.
  • As a Social Media Marketer and Copywriter, you'll be an integral part of our digital marketing efforts, engaging with audiences, and driving brand awareness for our diverse clientele.

Key Responsibilities:

  • Develop and execute a comprehensive social media strategy across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Create and curate engaging content that aligns with brand identity and marketing goals.
  • Manage and maintain social media accounts, ensuring consistent branding and messaging.
  • Monitor social media trends, tools, platforms, and applications to recommend and implement new strategies.
  • Collaborate with the marketing team to create and execute integrated social media campaigns.
  • Analyze and report on social media performance, using key metrics to measure campaign success.
  • Craft compelling and persuasive copy for a variety of marketing materials, including but not limited to advertisements, website content, email campaigns, and social media posts.
  • Develop a deep understanding of the brand voice and maintain consistency across all written materials.
  • Collaborate with designers, marketers, and other team members to brainstorm and create effective messaging strategies.
  • Edit and proofread copy to ensure accuracy, clarity, and adherence to brand guidelines.
  • Stay updated on industry trends and incorporate best practices into written materials.
  • Provide creative input and contribute to the development of marketing concepts.
  • Proficiency with SEO optimization and integrations are key.

Requirements

  • Proven experience managing social media platforms for brands or agencies.
  • Strong understanding of social media analytics and tools.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Creative thinking and the ability to generate innovative ideas.
  • Up-to-date knowledge of industry trends and best practices.

Method of Application

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