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Digital Marketer Jobs in Nigeria

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  • Proforce Limited logo

    Digital Marketer

    Proforce LimitedOgun, Nigeria23 July

    PROFORCE LIMITED was incorporated in 2008 as a total defence solution provider specializing in armoured vehicles and personal protection. The company’s ...

    Onsite
  • Detopsy Engineering Limited logo

    Digital Marketer

    Detopsy Engineering L..Rivers, Nigeria23 July

    Detopsy Engineering Limited is an indigenous Nigerian company established by professionals to improve the quality of Engineering Practice and Procedures by ...

    Onsite
  • Credible Eye Care logo

    Social Media / Digital Marketer

    Credible Eye CareLagos, Nigeria22 July

    Credible Eye Care is an optical clinic that promises world-class eye care to all our patients. Helping you keep your vision healthy is our goal. Managing all ...

    Onsite
  • Castville Solutions logo

    Digital Marketer

    Castville SolutionsRivers, Nigeria21 July

    At Castville Concept, we believe in reshaping perceptions around healthcare professionals and enhancing their contribution to healthcare delivery. Our mission ...

    Onsite
  • Fin Insurance Company Limited logo

    Digital Marketer/ Social Media Manager

    Fin Insurance Company..Lagos, Nigeria19 July

    FINInsurance is committed to playing a lead role in transforming the insurance industry within the confines of high professional and ethical standards. Our aim ...

    Onsite
  • Flex Finance logo

    Senior Digital Marketer

    Flex FinanceLagos, Nigeria19 July

    Flex Finance - We help free business owners and finance teams in Africa from the stress of spend management. We make this aspect of business delightfully ...

    Onsite
  • The Lamb Academy logo

    Digital Marketer and Content Creator

    The Lamb AcademyOgun, Nigeria18 July

    The Lamb Academy is a newly established schoollocated along Lotto/Shimawa Road, Mowe they offer-spacious and learning-friendly classrooms, well-equipped ...

    Onsite
  • FoliXx Hospitality logo

    Digital Marketer

    FoliXx HospitalityLagos, Nigeria18 July

    FoliXx Hospitality is an organization whose grand purpose is to achieve global relevance among leaders in the hospitality guild, by unparalleled culture and ...

    Onsite
  • Pause Factory logo

    Digital Marketer

    Pause FactoryLagos, Nigeria16 July

    Pause Factory is an Organizational Development Company 100% dedicated to leveraging emotional intelligence and performance management to drive individual and ...

    Onsite
  • Ascentech Services Limited logo

    Digital Marketer

    Ascentech Services Li..Oyo, Nigeria10 July

    Ascentech Services Ltd acts as a gateway to provide a wide range of recruitment and selection services to companies. We are a dedicated team of professional ...

    Onsite
  • PGE Travels and Education Consulting logo

    Digital Marketer

    PGE Travels and Educa..Lagos, Nigeria10 July

    PGE Travels and Education Consulting is a dynamic and customer-focused travel and education agency committed to making global travel and study opportunities ...

    Onsite
  • May Publishing Ltd logo

    Digital Marketer

    May Publishing LtdLagos, Nigeria08 July

    May Media is a subsidiary of May Publishing Ltd. A research, knowledge management, and publishing firm in the development of high standards in literacy and ...

    Onsite
  • AA Rescue logo

    Junior Digital Marketer

    AA RescueLagos, Nigeria08 July

    AA Rescue is a multi-service organization founded in 2003 with the prime focus of giving comfort, removing distress and protecting the Nigerian populace by ...

    Onsite
  • Candlelight Foundation for Children with Special Needs logo

    Digital Marketer & Social Media Officer

    Candlelight Foundatio..Lagos, Nigeria08 July

    Candlelight Foundation for Children with Special Needs is a non-profit organization dedicated to empowering children with special needs, particularly those ...

    Onsite
  • Meritabode Nigeria Limited logo

    Graphics Designer / Digital Marketer

    Meritabode Nigeria Li..Lagos, Nigeria07 July

    Meritabode Nigeria Limited is a real estate company situated and registered in Nigeria with the Corporate Affairs Commission (CAC) with registration number RC ...

    Onsite
  • Macosine logo

    Digital Marketer

    MacosineAbuja, Nigeria03 July

    Macosine is a leading energy systems innovation and solutions providers. It has exclusive distributors' rights for top global engineering companies’ products ...

    Onsite

Who is a digital marketer?

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey.

It is also known as online marketing and can take any of these forms:

  • Search engines

  • Websites

  • Social media

  • Email

  • Mobile apps

  • Text messaging

  • Web-based advertising

What does a digital marketer do?

  • Develop marketing strategies that align with the organization's business goals • Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising

  • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)

  • Conduct market research and analyze trends to identify new opportunities and improve campaign performance

  • Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience

  • Stay up-to-date with emerging digital marketing trends and technologies

What skills does a digital marketer need?

  1. Digital Strategy Development: Ability to create comprehensive digital marketing strategies aligned with business goals, considering target audience, competitive analysis, and available resources.

  2. Content Creation and Marketing: Proficiency in creating various types of content, including blog posts, social media updates, videos, infographics, and more. Understanding how to tailor content to different platforms and audiences is crucial.

  3. Search Engine Optimization (SEO): Knowledge of SEO principles, including keyword research, on-page optimization, link building, and staying up-to-date with search engine algorithm changes.

  4. Social Media Management: Expertise in managing social media platforms, including content planning, scheduling, engagement, and paid advertising. Understanding the nuances of different social media channels is important.

  5. Pay-Per-Click (PPC) Advertising: Proficiency in setting up and managing PPC campaigns on platforms like Google Ads and social media. Skill in keyword selection, ad copywriting, budget management, and optimization.

  6. Data Analysis and Interpretation: Strong analytical skills to gather data from various sources (website analytics, social media insights, etc.) and translate it into actionable insights for optimizing campaigns.

  7. Marketing Automation Tools: Familiarity with marketing automation platforms for streamlining repetitive tasks, lead nurturing, and customer relationship management.

  8. Conversion Rate Optimization: Understanding of CRO principles to optimize landing pages, user journeys, and conversion funnels for better campaign performance.

  9. Digital Advertising Platforms: Proficiency in using various digital advertising platforms, including Facebook Ads, Instagram Ads, Google Ads, LinkedIn Ads, and more.

  10. Analytics and Reporting: Ability to create comprehensive and clear reports showcasing the performance of marketing campaigns and strategies to stakeholders.

  11. Creative Design Basics: Basic design skills to create or modify visuals for social media posts, ads, and other digital content.

  12. Basic HTML and Website Management: Understanding of HTML and the ability to make simple website updates, troubleshoot issues, and work collaboratively with web developers.

  13. Understanding of UX/UI: Familiarity with user experience (UX) and user interface (UI) principles to create user-friendly and visually appealing digital assets.

  14. Project Management: The ability to manage multiple campaigns, tasks, and deadlines efficiently while maintaining attention to detail.

  15. A/B Testing: Knowledge of A/B testing principles to conduct experiments and optimize campaign elements for better performance.

  16. Customer-Centric Mindset: Understanding customer behaviour, needs, and preferences to tailor marketing strategies that resonate with the target audience.