datatrota
Signup Login
Home Jobs Blog

Remote Digital Marketing Jobs in Nigeria

View Remote digital marketing jobs below.

  • Circuit Pointe logo

    Social Media and Marketing Manager

    Circuit PointeLagos, Abuja, Nigeria03 July

    Circuit Pointe is a non-profit, youth-led organization established in 2015 by a young female Nigerian after hearing untold stories of oppressed women, abused ...

    Remote
  • Divine AG Solutions Limited logo

    Digital Marketer

    Divine AG Solutions L..Lagos, Nigeria30 June

    Divine AG Solutions Limited (RC 1243335) was incorporated in 2015 to provide recruitment and outsourcing services in accordance with the terms agreed between ...

    Remote
  • M365Connect logo

    Brand Officer

    M365ConnectLagos, Nigeria27 June

    Your Quest: Should You Dare to Embark Brand Storytelling: Craft and refine our brand narrative, ensuring it connects deeply with both our freelancer network ...

    Remote
  • Edazytech Integrated Services logo

    Digital Media Marketer

    Edazytech Integrated ..Nigeria27 June

    Edazytech Integrated Services - We are group of digital content provider and seasoned programmers whose passion and desire is to create business solutions, ...

    Remote
  • Elizabeth Maddeux logo

    Social Media Manager

    Elizabeth MaddeuxLagos, Nigeria24 June

    Elizabeth Maddeux Limited was established to address the human resource challenges faced by small and medium-scale enterprises. Our goal is to facilitate ...

    Remote
  • Biz Afric Solutions logo

    Digital Marketer

    Biz Afric SolutionsLagos, Nigeria18 June

    Salary: 110,000-120,000 / Month About Us: Our Client is a fast growing Hair Brand known for Quality Human Hair Weaves, Hair Accessories and crafting ...

    Remote
  • Ifunanya Care Initiative logo

    Social Media Manager (Volunteer)

    Ifunanya Care Initiat..Nigeria16 June

    Ifunanya Care Initiative is a nonprofit organization born out of a deep passion for social and environmental change in Nigeria. We are passionate about ...

    Remote
  • M365Connect logo

    Brand Officer

    M365ConnectLagos, Nigeria11 June

    Are you a visionary eager to sculpt and amplify a brand's voice? Do you thrive on crafting narratives that not only resonate but reverberate through the ...

    Remote
  • Vi-M Professional Solutions logo

    Digital Marketer

    Vi-M Professional Sol..Lagos, Nigeria06 June

    We Have More Than 35+ Years Practical Experience Our team comprises of professionals from diverse fields of qualifications and experiences across various ...

    Remote
  • Powered By Health Initiative (PBHI) logo

    Social Media Manager – Assistant

    Powered By Health Ini..Lagos, Nigeria05 June

    Powered By Health Initiative (PBHI) is a global organization focused on advancing health equity and social justice by empowering vulnerable communities. We ...

    Remote
  • Powered By Health Initiative (PBHI) logo

    Digital Storytelling & Multimedia Content Creator

    Powered By Health Ini..Lagos, Nigeria05 June

    Powered By Health Initiative (PBHI) is a global organization focused on advancing health equity and social justice by empowering vulnerable communities. We ...

    Remote
  • Apex Solar & Surveillance logo

    Digital & Social Media Manager

    Apex Solar & Surveill..Abuja, Adamawa, Taraba, Nigeria02 June

    We are a fast-growing company in the solar energy and security systems space, dedicated to delivering top-tier solutions to our customers. With a dynamic team ...

    Remote
  • Travupadi logo

    Digital Brand & Communicaons Executive

    TravupadiLagos, Nigeria29 May

    Travupadi is one of the leading modern day Online Travel Agencies (OTA) with core interest in Destination Management with strong affiliation with top tourism ...

    Remote
  • LagosMums logo

    Content Manager

    LagosMumsLagos, Nigeria26 May

    LagosMums is a dynamic parenting and family resources company based in Nigeria. We serve as an E-Village for parents and caregivers, providing valuable ...

    Remote
  • Genherb Wellness Limited logo

    Social Media Manager

    Genherb Wellness Limi..Lagos, Nigeria26 May

    Genherb Wellness Limited is a fast-growing herbal wellness brand committed to providing safe, effective, and nature-inspired remedies that support overall ...

    Remote
  • Elevated HR Limited logo

    Content Creator / Social Media Officer

    Elevated HR LimitedLagos, Nigeria19 May

    Elevated HR Limited is a rapidly expanding recruitment and staffing company. A one-stop place for employers looking to recruit top talents across different ...

    Remote

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.