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Onsite Digital Marketing Jobs in Nigeria

View Onsite digital marketing jobs below.

  • Resource Intermediaries Limited logo

    Social Media Content Enthusiast

    Resource Intermediari..Lagos, Nigeria28 May

    Resource Intermediaries Limited (RIL) is a company registered in Nigeria to engage in outsourcing services. We focus on three key areas; Human Resource ...

    Onsite
  • Dayola Property and Development Company logo

    Brand Communication and Marketing Executive

    Dayola Property and D..Lagos, Nigeria28 May

    Dayola Property and Development Company was established as a private enterprise in 1999 and was incorporated in 2008. The principal activities of the company ...

    Onsite
  • Elvaridah logo

    Executive Assistant and Content Creator

    ElvaridahLagos, Nigeria28 May

    Elvaridah is a Business Development Company with the primary objective of working with businesses and business owners to start up their businesses, improve, ...

    Onsite
  • Rainoil Limited logo

    Corporate Communications Executive

    Rainoil LimitedLagos, Nigeria28 May

    Rainoil Limited is a leading downstream oil marketing company; primary products which include (PMS), Diesel (AGO) and Kerosene (DPK). Rainoil Limited was ...

    Onsite
  • Bridgemead Consulting logo

    Social Media Manager

    Bridgemead ConsultingLagos, Nigeria28 May

    Bridgemead Consulting is a holistic and innovative business consultancy that believes in connecting businesses with the right individuals.Summary We’re ...

    Onsite
  • Smilesdotcom logo

    Social Media and Content Creator

    SmilesdotcomLagos, Nigeria28 May

    Smilesdotcom is a pioneering and award-winning healthcare brand that offers a unique combination of quality and convenient dental services to individuals, ...

    Onsite
  • FCMB logo

    Digital Transformation Officer

    FCMBOyo, Nigeria28 May

    First City Monument Bank (FCMB) Plc is a full service banking group, headquartered in Lagos, Nigeria, with the vision 'to be the premier financial services ...

    Onsite
  • Paystack logo

    Brand Design Manager

    PaystackNigeria28 May

    Africa has millions of payments everyday day, but very few happen online. In Nigeria, just about 1% of transactions happen online. There are many barriers ...

    Onsite
  • Nexia Agbo Abel & Co. logo

    Brand Officer

    Nexia Agbo Abel &..Lagos, Nigeria27 May

    Nexia Agbo Abel & Co. is a multi-skill and multi-discipline professional advisory firm committed to technical and professional excellence in the provision ...

    Onsite
  • AHZ Associates Nigeria logo

    Digital Creative Designer

    AHZ Associates Nigeri..Oyo, Nigeria27 May

    AHZ Associates is one of the leading organizations specialized in international student recruitment and placement for UK Universities. AHZ has been operating ...

    Onsite
  • Slum2School Africa logo

    Media and Brand Manager

    Slum2School AfricaLagos, Nigeria27 May

    Slum2school Africa is a volunteer-driven developmental organization with a vision to transform the society by empowering disadvantaged children to realize ...

    Onsite
  • Ericsson logo

    Domain Sales Manager WSA CNM

    EricssonAbuja, Nigeria27 May

    Ericsson (Telefonaktiebolaget L. M. Ericsson) is a Swedish multinational provider of communications technology and services. The offering comprises services, ...

    Onsite
  • Wow Effect Communications logo

    Digital Marketing Internship

    Wow Effect Communicat..Lagos, Nigeria27 May

    Wow Effects Communications is a bottom-line focused Nigerian digital marketing agency that helps organizations understand, develop and implement integrated ...

    Onsite
  • PressOne Africa logo

    Social Media Manager

    PressOne AfricaLagos, Nigeria27 May

    PressOne Africa is an early-stage startup helping entrepreneurs retain their customers, through a centralised voice communication platform. We are on a mission ...

    Onsite
  • Hoop Telecoms logo

    Internet Protocol (IP) Specialist

    Hoop TelecomsLagos, Nigeria27 May

    Hoop Telecoms Limited was established in 2017 as a full Telecommunications Service provider. Since its formation, Hoop Telecoms has been growing rapidly and is ...

    Onsite
  • Speedaf Nigeria Limited logo

    Digital Sales Executive (Tiktok)

    Speedaf Nigeria Limit..Lagos, Nigeria27 May

    Speedaf Express is a joint-venture company formed from the YIWILL HOLDINGS and ZTO.We commit to reduce the end-to-end logistics costs while providing a stable ...

    Onsite

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.