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Onsite Digital Marketing Jobs in Nigeria

View Onsite digital marketing jobs below.

  • Sodium Brand Solutions logo

    Manager, Media Planning and Strategy

    Sodium Brand Solution..Lagos, Nigeria07 May

    To us, Integrated Marketing Communications is a science, and as super brand Scientists, we are dedicated to finding lasting solutions... integrated marketing ...

    Onsite
  • Centre for Population Health Initiatives logo

    Social Media Manager

    Centre for Population..Lagos, Nigeria07 May

    The Centre for Population Health Initiatives (CPHI) is a nonprofit, non-governmental organization using innovative and multidimensional strategies to execute ...

    Onsite
  • Balosh Integrated Services Limited logo

    Content / Social Media Manager

    Balosh Integrated Ser..Lagos, Nigeria07 May

    alosh is Nigeria’s premier Car Parks, Highway Management, Access Control, Automatic Entrances Firm that manages parking facilities, finances the design ...

    Onsite
  • BAFashion Shop logo

    Social Media - Intern

    BAFashion ShopLagos, Nigeria07 May

    We are dedicated to establishing a reliable and trustworthy organization, and we sincerely appreciate your valuable contribution to our endeavors. The shopping ...

    Onsite
  • DreamLife Studios logo

    Social Media Marketing Executives

    DreamLife StudiosLagos, Nigeria07 May

    Based in Lagos, Nigeria, we are your ultimate 360 Marketing Agency with a mission to craft visionary brands that shape the future. We bring the ‘gello’, ...

    Onsite
  • Amaiden Energy Nigeria logo

    Digital Marketing Manager

    Amaiden Energy Nigeri..Oyo, Nigeria07 May

    Amaiden Energy Nigeria Limited(formerly Moody International Nigeria Limited) was established in 1996 as a partnership between Moody International Group and ...

    Onsite
  • LOPTERRA logo

    Digital Marketer (Contract)

    LOPTERRALagos, Nigeria07 May

    Lopterra leaders empower the business by investing in experienced professionals skilled to provide the core of our services, with a leadership influence that ...

    Onsite
  • Co-Creation Hub (CcHUB) Nigeria logo

    Senior Community Manager

    Co-Creation Hub (CcHU..Lagos, Nigeria07 May

    'CcHUB is Nigeria’s first open living lab and pre-incubation space designed to be a multi-functional, multi-purpose space where work to catalyze creative ...

    Onsite
  • Pruvia Integrated Limited logo

    Digital and Social Media Marketing Officer

    Pruvia Integrated Lim..Lagos, Nigeria07 May

    Pruvia integrated limited was conceived in 2006, as regards its incorporation, it is still a relatively young company. it originated in response to providing ...

    Onsite
  • Good Shepherd Academy International logo

    Website Manager

    Good Shepherd Academy..Rivers, Nigeria06 May

    Good Shepherd Academy International is a world-class institution of learning that provides an unparalleled educational standard for her students and pupils. ...

    Onsite
  • Good Shepherd Academy International logo

    Social Media Manager

    Good Shepherd Academy..Rivers, Nigeria06 May

    Good Shepherd Academy International is a world-class institution of learning that provides an unparalleled educational standard for her students and pupils. ...

    Onsite
  • Avario Digitals logo

    Technical Support Intern - (IT & Digital Systems)

    Avario DigitalsLagos, Nigeria06 May

    Your preferred full-service provider in technology, communications, and consulting in Nigeria specialized in helping brands (individuals and corporate bodies) ...

    Onsite
  • Deloitte logo

    Brand Marketing and Communication Officer

    DeloitteLagos, Nigeria06 May

    Akintola Williams Deloitte is the Deloitte Touche Tohmatsu Limited (DTTL) member firm in Nigeria and the oldest indigenous professional services firm in ...

    Onsite
  • Auldon Limited logo

    Social Media Manager

    Auldon LimitedLagos, Nigeria06 May

    “Nigeria’s No. 1 Toy Store” isn’t just a title we like to brag with. It’s the culture we embody at Auldon Toys because we wake ...

    Onsite
  • Promasidor logo

    Assistant Brand Manager

    PromasidorLagos, Nigeria06 May

    Promasidor was founded in 1979 by Robert Rose, who left the United Kingdom in 1957 for Zimbabwe to pursue his African dream. As Chairman of Allied Lyons Africa ...

    Onsite
  • Hathor Coast Limited logo

    Digital Marketer

    Hathor Coast LimitedLagos, Enugu, Anambra, Abuja, Akwa Ibom, Bayelsa, Cross River, Delta, Edo, Rivers, Other, Nigeria06 May

    Hathor Coast Limited is a company registered by the Nigeria Corporate Affairs Commission on August 26th, 2022, with RC Number 1968258. We are poised to carry ...

    Onsite

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.