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Onsite Digital Marketing Jobs in Nigeria (Page 2)

View Onsite digital marketing jobs below.

  • Compovine Technologies logo

    Digital Marketer

    Compovine Technologie..Lagos, Nigeria30 June

    The Board of Directors consists of the Chairman, Managing Director/Chief Executive Officer, three Executive Directors, one Non-Executive Director, Heads of ...

    Onsite
  • Jaad 365 Healthcare logo

    Digital Marketing Strategist

    Jaad 365 HealthcareLagos, Nigeria30 June

    JAAD Hospital Needs Ltd is the sole representative of 365Healthcare UK LTD in West Africa; manufacturers of industry-leading hospital consumables. We are ...

    Onsite
  • Nigerian NewsDirect logo

    Digital Content Publisher

    Nigerian NewsDirectLagos, Nigeria28 June

    NewsDirect Global Concepts Limited began publication of Nigerian NewsDirect, a weekly newspaper on Nov 29, 2010 with news from oil, gas, power, aviation, ...

    Onsite
  • Chateau Royal Real Estate Limited logo

    Content Creator / Social Media & Influencer Marketer (NYSC)

    Chateau Royal Real Es..Lagos, Nigeria28 June

    Chateau Royal is a real estate company providing realty services to clients, home-owners and tenants who value exclusive royal experience. We are positioned to ...

    Onsite
  • eRecruiter Nigeria logo

    Brand Ambassador

    eRecruiter NigeriaLagos, Nigeria28 June

    eRecruiter Nigeria has deep knowledge of Human resources and recruitment. Our business is in Talent acquisition, recruitment, outsourcing and everything that ...

    Onsite
  • Ascentech Services Limited logo

    IT Executive

    Ascentech Services Li..Ogun, Nigeria28 June

    Ascentech Services Ltd acts as a gateway to provide a wide range of recruitment and selection services to companies. We are a dedicated team of professional ...

    Onsite
  • Dreams Placement Hub logo

    Social Media Manager

    Dreams Placement HubLagos, Nigeria27 June

    Dreams Placement Hub is a recruitment and placement agency that finds the best suited skilled, semi-skilled and unskilled candidates for temporary or and ...

    Onsite
  • Centre for Communication and Social Impact logo

    Creative Officer

    Centre for Communicat..Abuja, Nigeria27 June

    We believe that communication saves lives. CCPN focuses on the central role of communication in social and behavior change for development. We partner with the ...

    Onsite
  • Centre for Communication and Social Impact logo

    Social Media Officer

    Centre for Communicat..Abuja, Nigeria27 June

    We believe that communication saves lives. CCPN focuses on the central role of communication in social and behavior change for development. We partner with the ...

    Onsite
  • Co-Creation Hub (CcHUB) Nigeria logo

    Community Associate Ilorin Hub

    Co-Creation Hub (CcHU..Kwara, Nigeria27 June

    'CcHUB is Nigeria’s first open living lab and pre-incubation space designed to be a multi-functional, multi-purpose space where work to catalyze creative ...

    Onsite
  • Co-Creation Hub (CcHUB) Nigeria logo

    Community Associate-Edtech

    Co-Creation Hub (CcHU..Lagos, Nigeria27 June

    'CcHUB is Nigeria’s first open living lab and pre-incubation space designed to be a multi-functional, multi-purpose space where work to catalyze creative ...

    Onsite
  • CHF Heron Nigeria Limited logo

    Brand Manager (Medical Skin Care)

    CHF Heron Nigeria Lim..Lagos, Nigeria27 June

    C.H.F. Heron Nig. Ltd. owes its success to a comprehensive and innovative approach deployed and constantly revitalized to maintain its lead over the ...

    Onsite
  • Elvaridah logo

    Social Media Manager / Content Creator

    ElvaridahLagos, Nigeria26 June

    Elvaridah is a Business Development Company with the primary objective of working with businesses and business owners to start up their businesses, improve, ...

    Onsite
  • Club Concierge Africa logo

    Content & PR Associate

    Club Concierge AfricaLagos, Nigeria26 June

    Club Concierge Africa (CCA) is an African hospitality and travel group offering travel and tourism products. CCA offers its services through 4 brands, namely ...

    Onsite
  • Kaplo Africa logo

    Digital Marketer

    Kaplo AfricaLagos, Nigeria26 June

    Kaplo is Africa's most innovative Human Resource & Business Support Solutions provider, serving clients with cutting-edge business advisory and human ...

    Onsite
  • Kayode Obembe Properties Limited logo

    Digital Marketer and Content Creator

    Kayode Obembe Propert..Lagos, Nigeria26 June

    Kayode Obembe & Co. Limited is a real estate firm incorporated and registered in Nigeria as a limited liability company.Job Role Generate leads Follow up on ...

    Onsite

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.