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Onsite Digital Marketing Jobs in Nigeria (Page 175)

View Onsite digital marketing jobs below.

  • Hazon Holdings logo

    General Manager (Advertising Agency – Marketing)

    Hazon HoldingsLagos, Nigeria10 April, 2024

    Hazon Holdings is a continually growing and leading conglomerate domiciled in Africa. We specialize in raising standards through our synergy of diverse ...

    Onsite
  • Population Services International (PSI) logo

    Marketing and Brand Development Specialist

    Population Services I..Abuja, Nigeria09 April, 2024

    PSI is a global health organization dedicated to improving the health of people in the developing world by focusing on serious challenges like a lack of family ...

    Onsite
  • The People Practice logo

    Software Sales Manager (Construction)

    The People PracticeLagos, Nigeria09 April, 2024

    The People Practice is a People, Culture and Tech-focused HR solutions company which helps startups and small businesses scale, and accelerate impact by ...

    Onsite
  • Population Services International logo

    Marketing and Brand Development Specialist

    Population Services I..Abuja, Nigeria09 April, 2024

    Population Services International (PSI) is a global nonprofit organization focused on the encouragement of healthy behavior and affordability of health ...

    Onsite
  • Brint School logo

    Coding Online Teacher / Tutor

    Brint SchoolNigeria09 April, 2024

    Brint School is an online school creating a personalized learning experience for African children in diaspora. The team at Brint Online School is composed of ...

    Onsite
  • Dexterity Group logo

    Social Media Manager

    Dexterity GroupOyo, Nigeria09 April, 2024

    The Dexterity Group is a diversified business conglomerate with a reputation for excellent business practices with product and service quality. The ...

    Onsite
  • Royal Resource Management (RRM) logo

    Experienced Passionate Blogger Partner

    Royal Resource Manage..Lagos, Nigeria08 April, 2024

    Royal Resource Management (RRM), a digital marketing and consulting firmResponsibilities Collaborate with the team to develop a content strategy aligned with ...

    Onsite
  • Oaklands & Johnson Limited logo

    Art Manager

    Oaklands & Johnso..Lagos, Nigeria08 April, 2024

    Job Responsibilities Create visually stunning 3D graphics designs with high visual impact for clients and other projects. Work to a brief, developing and ...

    Onsite
  • Wild Fusion Digital Centre (WDC) logo

    Social Media Executive / Content Strategist

    Wild Fusion Digital C..Lagos, Nigeria08 April, 2024

    WildFusion Digital Center Wild Fusion Digital Centre (WDC) is a specialist training organisation dedicated to offering current and emerging professional ...

    Onsite
  • WorQulture logo

    Artist Relations Manager

    WorQultureLagos, Nigeria08 April, 2024

    WorQulture is a business structuring and instructional design consulting firm that specializes in designing and implementing business processes, performance ...

    Onsite
  • OneLand Africa logo

    Digital Marketer

    OneLand AfricaLagos, Nigeria08 April, 2024

    OneLand Africa is a leading real estate company that has built professional expertise in providing opportunities for easier acquisition and development of ...

    Onsite
  • Niesha Restoring Hope, Support and Care Initiative logo

    IT/Social Media Officer (Volunteer)

    Niesha Restoring Hope..Kaduna, Nigeria08 April, 2024

    Niesha Restoring Hope, Support and Care Initiative is a non-profit organization committed to providing support, care, and empowerment to individuals and ...

    Onsite
  • Kimberly Ryan logo

    Digital Marketing Specialist

    Kimberly RyanLagos, Nigeria08 April, 2024

    To Lead In Attracting, Developing and Retaining Superior Human Capital That Creates a Dramatic Business Advantage for Our Clients. OUR VISION The Vision is to ...

    Onsite
  • Deloitte logo

    Head Digital Strategy

    DeloitteLagos, Nigeria08 April, 2024

    Akintola Williams Deloitte is the Deloitte Touche Tohmatsu Limited (DTTL) member firm in Nigeria and the oldest indigenous professional services firm in ...

    Onsite
  • Ad-Vise Digital Media logo

    Digital Strategist

    Ad-Vise Digital MediaLagos, Nigeria08 April, 2024

    Ad-vise Digital Media is a full-service digital advertising and marketing agency with expertise in delivering effective online marketing campaigns through ...

    Onsite
  • Terawork logo

    Digital & Media Specialist

    TeraworkLagos, Nigeria08 April, 2024

    TERAWORK.COM is a virtual meeting point for getting work done. TERAWORK is a bridge between service providers and the individuals and businesses that need ...

    Onsite

What is digital marketing? 

Digital marketing is the promotion of a brand or business online to attract customers using digital communications and channels like the Internet or social media. It is any form of marketing that involves the use of electronic devices to support a customer’s journey. It is also known as online marketing and can be done through search engines, websites, social media, email, mobile apps, text messaging, or web-based advertising. 

Digital marketing actually takes the same principles as traditional or offline marketing. It considers the customer’s journey and preferences. The difference is that it happens in a digital space. 

Uses of digital marketing 

  1. Digital marketing allows you to give your business a global reach and opens you up to a new market.

  2. A properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.

  3. It allows you to have a personalized plan and interaction with your customers through websites, emails, etc. 

  4. With digital marketing, converting leads to customers is a lot easier. A customer may only be a click away from purchasing from a business with a website. 

  5. Digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral. 

Types of Digital Marketing 

Search Engine Optimization/Marketing (SEO/SEM) 

The goal of SEO/SEM is to get a business to rank higher in Google search results, ultimately increasing search engine traffic to the business’s website. To accomplish this, SEO marketers research words and phrases consumers are using to search for information online and use those terms in their own content.

Social Media Marketing

Social media marketing is the art of using social media platforms as a digital marketing channel to reach connect with customers and generate leads. You can create a profile for your business on any social media platform like Instagram, Facebook, Twitter, Tiktok, etc., and create posts to advertise new products, sales, or freshly published content, and ads can be bought to reach out to a new audience.

Content Marketing 

Content marketing uses storytelling and information sharing to increase brand awareness. Ultimately, the goal is to have readers take action toward becoming a customer, such as requesting more information, signing up for an email list or making a purchase. “Content” can refer to blog posts, resources like white papers and e-books, digital videos, podcasts and much more. 

Email Marketing 

Email marketing is about creating personalised emails for clients to increase their customer base. It involves leveraging content, developing email lists, and creating newsletters and promotional copy content to keep customers engaged and also create more brand awareness.

Chatbox Marketing 

This is a form of digital marketing that involves utilizing chatbots for customer interactions on websites, social media, and messaging apps. The goal is to assist with customer inquiries, provide information, and guide users through the sales funnel.

Mobile Marketing 

This digital marketing type is focused on reaching your target audience on their smartphone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.

Other forms of digital marketing include:

  • Audio marketing 

  • Pay-per-click advertising 

  • Video Marketing 

  • Affiliate marketing 

Skills required in digital marketing

There are so many in-demand digital marketing skills needed for a digital marketer. Some of them are: 

  • SEO/SEM 

  • Email marketing skills 

  • Content marketing 

  • A/B Testing 

  • Marketing Analytics 

  • Copywriting 

  • Data visualization 

  • Research skills

  • Design skills 

  • Video creation and editing 

  • Conversion Rate Optimization 

How do I become a digital marketer?

  1. Assess Your Current Skill Set: To begin the process of becoming a digital marketer, you must assess your skill set and identify the skill gaps you have. This will help you know what skills to go for and learn.

  2. Take online courses: Online educational courses can give you an opportunity to enhance your current skills, expand your knowledge of digital media and potentially find new interests in other aspects of digital marketing.

  3. Self-study: As an alternative to more traditional educational routes, you can build their skill sets in a less formal learning setting. This involves studying recommended reading material, listening to podcasts of respected marketers, following digital marketing blogs and social media channels of marketing experts, and watching educational videos. 

  4. Internships/Volunteering: To build the skills you need to launch a digital marketing career, you can volunteer for an organization or take up an internship. This will help you learn what you need to know about digital marketing and increase your experience.